Lenovo additionally also introduced other laptops — the Y710 having 17-inch widescreen and Y510 — with 15-inch screen. The Y510 is priced starting from Rs 45,990 (excluding taxes), while Y710 starts from $1,199 (Rs 46,761 plus). The company did not disclose the pricing of U110. 

Lenovo India Director (Transactions Business) Anil Philip, told Deccan Herald, that Lenovo is targetting its products based on specific lifestyle applications such as gaming, entertainment and easy portability. Targetting new-age consumers, Lenovo develops ‘ideas’ that will give it a strong foothold in the consumer PC maker and as part of its marketing strategy it is sponsoring the forthcoming Olympics in China, its hometown.