Cubiks, a global assessment and development consultancy, on Tuesday, announced that it has partnered with Quadrangle Consulting, a Gurgaon-based HR consultancy firm, to offer its online assessment tools for talent selection and development of staff in the Indian companies.
“There is huge potential for psychometric assessment tools in India and our alliance with Quadrangle will help us penetrate the market,” CEO Barry Spence said.
Cubiks currently has more than 1000 clients in Europe, Middle-East, Asia and Africa. Its products include personality assessments like Personality and Preference Inventory (PAPI), ability tests, competency-based interview guides and job evaluation tools. “The interest for our prime product PAPI from large Indian firms has been encouraging. We should have atleast 10-12 large clients in the coming year,” he added. According to our survey conducted recently by Quadrangle Consulting, only 50 per cent of Indian firms are using psychometric assessment tests.
Of this, 60 per cent of firms used these tests for hiring whereas 40 per cent used it for development purposes.
“Besides providing online support for Cubiks’ products in India, we will also undertake training for companies adopting these assessment tools,” Quadrangle Consulting Principal Consultant Jyoti Grover. PAPI has major customers like Wipro and Godrej, who are using the product in their recruitment processes and employee development processes.