It will be ‘plug and play’ again, when you enter a new apartment. All you have to do is to just choose the tariff package for your telephone, broadband and if needed, the Internet Protocol television (IPTV) connections and start using them immediately.

In its aggressive marketing strategy, the BSNL is tapping all the builders to provide pre-enabled telecom services to the new apartments. The high-end telecom services will be provided through a dedicated Multi-Service Access Node (MSAN) to each apartment or group housing layouts.

Already, the BSNL has set up the service in one of the apartment constructed by HM builders and nine more projects are in the pipeline.

Meeting held

A meeting of BSNL senior officials, representatives of Coral Group, which provides equipment for the project and representatives from various construction company was held on Wednesday to promote the project.

According to a senior BSNL official, the apartment owners need not spend anything to set up the infrastructure.

Setting up of MSAN needs around 200 sq feet land within the apartment premises, which BSNL is planning to take up on rent basis.

The copper cable will be restricted to within the building premises, which will ensure trouble free lines. Since power supply is irregular in the outskirts, where the new apartments are being constructed, a battery back lasting over 12 hours will be set up, he said.

Besides, BSNL has a bouquet of offers, including special discount tariff plans, no installation charges, free centrex, free calls for utilities and intercom system within the group.

“This will meet the high end demand of telecom services, which include high speed broad band and all the Value Added Services in basic telephony,” he said.

For better after sale services, BSNL is planning to set up a separate `one point' customer care centre to these group connections. “When there is a problem, the customer should not be made to run around different people for different problem. They will be provided with one-point solution for all their problems,” another senior official noted.

How it works: While an apartment is being constructed, the BSNL will set up an Optical Fibre Ring (OFR) between nearby Main Telephone Exchange and the apartment premises. Through the OFR, a MSAN will be set up, through which lines will be drawn to individual houses.

The occupants of the house have to just contact the BSNL and get their line activated.