Hero Ultra Pvt Ltd, a joint venture between Hero Cycles and UK-based Ultra Motor Company, on Wednesday, announced the launch of two new electric scooters — Velociti and Optima — priced at Rs 29,000 and Rs 34,000 respectively. It presently sells six electric bikes priced in a range of Rs 14,400 to Rs 27,900.

Earlier in October last year, Hero Export, part of Hero Cycles Group, had entered into technical tie-up with UK’s Ultra Motor Co to manufacture and jointly market electric two-wheelers in India.

Hero Ultra has set a target to sell as many as 20,000 units this fiscal. Hero Ultra is working on two prototypes for global hybrid three-wheeler — battery and CNG/diesel powered models.