Cauvery Loyalty Cards launched

The Karnataka State Handicrafts Development Corporation on Thursday introduced Cauvery Loyalty cards along with gift cards worth Rs 1,000, Rs 2,000 and Rs 5,000. dh file photo

Handicraft lovers can now earn reward points for every purchase made at Cauvery Emporium stores.

The Karnataka State Handicrafts Development Corporation on Thursday introduced Cauvery Loyalty cards along with gift cards worth Rs 1,000, Rs 2,000 and Rs 5,000. Minister of State for Small Scale Industries Geetha Mahadeva Prasad formally launched the initiative aimed at improving sales at the Cauvery Emporium outlets.

Buyers will earn points equal to the value of their purchase. These points, which will be credited to the Loyalty cards, can be redeemed for future purchases. “We are hopeful that these cards will help improve sales in the coming days,” she said.