Press Esc to close
Sunday 20 August 2017
News updated at 3:00 AM IST

Read, Collect, Play!

Last updated: 13 October, 2011
Vani Mahesh 17:48 IST

With The 39 Clues, Scholastic has made its foray into the world of online gaming. There are trading cards with unique codes too!

Scholastic Inc is one of the few publishing houses that have always had a good mix of books for young readers – from award-winning literature to pure entertainers like the ‘Goosebumps’ series. The latest from their kitty is ‘The 39 Clues’, a series which is now into its 11th book. It is quite a smashing success among young readers worldwide.

The books in the series are written by seven different authors, one more prolific than the other! Rick Riordan, the bestselling author of the ‘Percy Jackson’ series has written the first book, ‘Maze of Bones.’ The rest are written by Jude Watson (famous for her ‘Jedi’ books in ‘Star Wars’), Peter Lerangis (who ghost-wrote ‘Hardy Boys’ and ‘Three Investigators’), Gordan Korman, and others.

‘Maze of Bones’ starts with the billionaire widow Grace Cahill’s passing away. Her relatives gather in excitement to collect their inheritance and they are treated to a very strange will – they can either choose one million dollars or give up the money and get 39 clues scattered around the world! How on earth would 39 clues come close to a million dollars, you ask? Well, if someone can piece together the clues, a secret awaits them – a discovery that will make them the most powerful Cahill in the world.

The protagonists of the story are the good-natured, well-mannered and orphaned siblings, Dan and Amy Cahill. They are one among the seven teams of descendents who decide to pursue the clues in lieu of the money. The story proceeds at breakneck speed as they plot and plan to crack the clues.

These books are complete entertainers. They also offer plenty of subtle lessons in history since the clues are cleverly hidden in art, music, literature, and architectural trivia. An advantage to the reader is the exposure to multiple authors. Children get to remain with their favourite characters and follow a familiar quest, and yet get to enjoy different styles of writing.

With ‘The 39 Clues’, Scholastic has made its foray into the world of online gaming. The website www.the39clues.com offers riddles and puzzles that children can solve to help Amy and Dan in their pursuit of the truth!

To further the excitement, each book is supplemented with trading cards that have unique codes, and these codes are a necessity for gaming! ‘Read, Collect, Play’ is a well-engineered marketing strategy to extend a child’s interest in the series, and a welcome strategy at that, since the aim is to encourage children to read.

Go to Top

Photo Gallery
Bollywood actor Vidyut Jamwal showcases a creation by designer Kazingmei during Lakme Fashion...

Bollywood actor Vidyut Jamwal showcases a creation by designer Kazingmei during Lakme Fashion...

Farmers takes part in oxen race of Kalapoottu in Pullaloor in Kozhikode...

Farmers takes part in oxen race of Kalapoottu in Pullaloor in Kozhikode...

Youngsters sit inside Humes pipes at a city street in Kolkata...

Youngsters sit inside Humes pipes at a city street in Kolkata...

Devotees performs 'Deodhani', a traditional folk dance from the Indian state of Assam...

Devotees performs 'Deodhani', a traditional folk dance from the Indian state of Assam...

Children stand waist-deep in flood water as they wait for rescue workers in Katihar...

Children stand waist-deep in flood water as they wait for rescue workers in Katihar...

A  file photo of  Infosys CEO Vishal Sikka...

A file photo of Infosys CEO Vishal Sikka...

Trainee recruits of Army undergo physical training at the Parachute Regiment Training...

Trainee recruits of Army undergo physical training at the Parachute Regiment Training...

A Chimpanzee looks on, at Alipore Zoological Garden in Kolkata...

A Chimpanzee looks on, at Alipore Zoological Garden in Kolkata...

A beautiful view of peacock on blooming tree branch at Bengre in Mangaluru...

A beautiful view of peacock on blooming tree branch at Bengre in Mangaluru...

People with their household belongings move to a relief camp from a flood-hit region...

People with their household belongings move to a relief camp from a flood-hit region...

Like us on Facebook

Copyright 2017, The Printers (Mysore) Private Ltd., 75, M.G Road, Post Box 5331, Bengaluru - 560001
Tel: +91 (80) 25880000 Fax No. +91 (80) 25880523
Powered by Yodasoft Technologies Pvt. Ltd.