Press Esc to close
Monday 26 January 2015
News updated at 9:35 AM IST
Weather
Max: 26°C
Min : 18°C
In Bengaluru
Sunny day

Kids make a beeline for their books

Baishali Adak , Sept 6 , 2012
Curious A young girl picks her own choice from the Fair.

More than ever before, the Delhi Book Fair this time is a treat for children. Over 30 per cent of the fair is occupied by Children’s books only ranging from activity books for nursery kids to novellas for Std. V to VII.

Besides, there are ‘e-books’ for kids, brain-teaser activities, games, mascots dressed as cartoon characters and much more to humour the young ones. No wonder, parents and kids are having a field day here and children’s books publishers are rolling in moolah.
Shakti Malik, director Delhi Book Fair, explains, “Parents these days want their children to go beyond just course books, read more, know more and become all-rounded individuals.

Children’s books have always been a special part of the Fair, but as the demand is growing, the segment is burgeoning. Some publishers are keeping only children’s books while others are devoting a section to it. It’s a good thing that kids are developing reading habits again.”

The largest children’s books available here are activity books for Nursery to Std III. Shiny and colourful alphabet, number, birds and animal sticker books besides cursive writing and nursery rhyme books are ruling the fair.

Ved Chawla, owner of Dreamland Publications wh­i­ch specialises in these, info­r­ms, “With the development of designing and printing technology, the market for spar­k­ling beautiful activity books has widened.

“Publishers are offering the best quality pages and pictures so that kids approach them like toys. In fact, we bagged the Best Book Award for our My Fancy Story Book: Snow White from the Delhi Book Fair this year.”

Then come general knowledge, quiz, puzzle, basic computer science, English grammar and project books.

Nishant Chaturvedi of Pustak Mahal, which has probably the largest stock of this kind, says, “Our best-selling book in this category, over decades now, has been the Children’s Knowledge Bank. It has a digest of basic facts from all subjects ranging from science to social science. Only yesterday, a parent came looking for it and told us ‘I read it with a lot of interest in my time. Now I want my kid to read it.’”

Comics, needless to say, have been a favourite among kids for generations now. As usual, Diamond Books is doing roaring business in this segment. Its sales manager Deepak Kaushik informs, “Evergreen classics like Panchtantra, Hitopdesh, Birbal, Tenali Rama, Vikram aur Betaal and Tales of Krishna and Ganesh are selling like hot cakes. This year, we also introduced something called Bharat ke tyohaar (Festivals of India). That is also doing well.”

The slightly older children of course come to the trusted National Book Trust. From English writers like Ruskin Bond to translations of regional writers like Manoj Das (Oriya), Gijubhai Badheka (Marathi), Hari Krishna Devsare (Hindi) and Abid Surti (Urdu) – they have it all.

ML Bhatia, one of the editors, tells us, “These books published under ‘Nehru Bal Pustakalaya’ have always been loved by kids. Our inspirational biographies of leaders like Mahatma Gandhi, Nehru, S. Radhakrishnan, Ramanujan etc. are also widely bought.”
Parents agree. Rasil Ahua, mother of three-year-old son Yuv Saran, says, “Books are available at a lot of shops these days but some children’s books in Hindi can be found here only.

I am very glad I brought my son here. If we have to keep our languages, literature and culture alive, I feel fairs like these are necessary.”


Go to Top

Photo Gallery
President Barack Obama is welcomed by  Narendra Modi and others during an arrival ceremony...

President Barack Obama is welcomed by Narendra Modi and others during an arrival ceremony...

Bollywood actor Shahwar Ali enjoying with the National Flag in a water scooter during Republic Day..

Bollywood actor Shahwar Ali enjoying with the National Flag in a water scooter during Republic Day..

Obama being presented a spinning wheel as a memento during his visit to Rajghat in New Delhi...

Obama being presented a spinning wheel as a memento during his visit to Rajghat in New Delhi...

Barack Obama participates in a tree planting ceremony at the Raj Ghat Mahatma Gandhi Memorial...

Barack Obama participates in a tree planting ceremony at the Raj Ghat Mahatma Gandhi Memorial...

Barack Obama throws rose petals as he participates in a wreath laying ceremony at the Raj Ghat...

Barack Obama throws rose petals as he participates in a wreath laying ceremony at the Raj Ghat...

Barack Obama and  Narendra Modi during their joint press conference at Hyderabad House in New Delhi.

Barack Obama and Narendra Modi during their joint press conference at Hyderabad House in New Delhi.

President Barack Obama is escorted during an arrival ceremony at Rashtrapati Bhavan...

President Barack Obama is escorted during an arrival ceremony at Rashtrapati Bhavan...

Narendra Modi and US President Barack Obama stroll in the gardens of Hyderabad House in New Delhi...

Narendra Modi and US President Barack Obama stroll in the gardens of Hyderabad House in New Delhi...

Young girls buying tricolour on the eve of Republic Day celebrations in Allahabad on Sunday...

Young girls buying tricolour on the eve of Republic Day celebrations in Allahabad on Sunday...

Barack Obama walks to inspect a guard of honour during his ceremonial reception...

Barack Obama walks to inspect a guard of honour during his ceremonial reception...

Copyright 2014, The Printers (Mysore) Private Ltd., 75, M.G Road, Post Box 5331, Bengaluru - 560001
Tel: +91 (80) 25880000 Fax No. +91 (80) 25880523