Press Esc to close
Sunday 11 December 2016
News updated at 5:13 PM IST
Weather
Max: 28°C
Min : 15.4°C
In Bengaluru
Partially cloudy

Volkswagen India to widen dealer footprint

Hrithik Kiran Bagade, Jan 51, 2013, DHNS:
German auto major Volkswagen India has announced plans to expand its dealership network, with a view to maintaining demand for its products and help further develop awareness for its brand.

Currently, the company has 111 sales points, which also include 21 pre-owned car sales centres called ‘Das Welt’. It also has over 100 workshops. The idea is to open 15 more sales outlets by the end of this calender year, involving some Das Welt outlets as well, Volkswagen Passenger Cars Managing Director Arvind Saxena told Deccan Herald.

According to Saxena, Volkwagen as a company has focussed on markets across sectors. “We have opened outlets in all major markets, which include metros and other big cities. Subsequently, we also penetrated Tier II cities,” he said, adding that the outlets to be opened this year may also include some in the semi-urban areas.

All the company’s existing outlets as well as those expected to open this year are franchisee-owned and operated, and require anywhere between Rs 7-12 crore (excluding land prices) to set up.

Putting its plans to action, the company on Tuesday inaugurated two new outlets in Bangalore. “Karnataka contributes around 7.2 per cent to our overall India business,” Saxena said.

Volkwagen has grown rapidly during its first four years in India. It sold 66,880 units during 2012, of which 36,679 units were the Polo, and 25,828 were the Vento. These two cars are the company’s most popular models in the country and constitute the bulk of its sales.

 

Go to Top

Photo Gallery
Indian sitar player and composer Anoushka Shankar performs at the live concert...

Indian sitar player and composer Anoushka Shankar performs at the live concert...

I-T department seized Rs 5.7 cr cash in new notes, 32kg bullion and jewelery and Rs 90 lakh...

I-T department seized Rs 5.7 cr cash in new notes, 32kg bullion and jewelery and Rs 90 lakh...

International Animal Rights Day and Human Rights Day in Bengaluru...

International Animal Rights Day and Human Rights Day in Bengaluru...

Laborers remove weeds from Dal Lake on a cold and foggy day in Srinagar...

Laborers remove weeds from Dal Lake on a cold and foggy day in Srinagar...

President Pranab Mukherjee with Tibetan spiritual leader, the Dalai Lama during the inaugural...

President Pranab Mukherjee with Tibetan spiritual leader, the Dalai Lama during the inaugural...

A view of the illuminated Ajmer Sharif Dargah decorated for the upcoming Jashne Eid E Milad...

A view of the illuminated Ajmer Sharif Dargah decorated for the upcoming Jashne Eid E Milad...

Former Indian football captain Baichung Bhutia in Lamborghini four wheeler during Air Strip...

Former Indian football captain Baichung Bhutia in Lamborghini four wheeler during Air Strip...

A sand sculpture created by renowned sand artist Sudarsan Pattnaik with message 'Good Luck...

A sand sculpture created by renowned sand artist Sudarsan Pattnaik with message 'Good Luck...

Bollywood Actor Shah Rukh Khan with director-producer Abbas-Mustan during the Muhurat for...

Bollywood Actor Shah Rukh Khan with director-producer Abbas-Mustan during the Muhurat for...

Migratory Siberian seagulls birds flying over the Ganges in Allahabad on Saturday...

Migratory Siberian seagulls birds flying over the Ganges in Allahabad on Saturday...

Like us on Facebook

Copyright 2014, The Printers (Mysore) Private Ltd., 75, M.G Road, Post Box 5331, Bengaluru - 560001
Tel: +91 (80) 25880000 Fax No. +91 (80) 25880523