Press Esc to close
Thursday 02 July 2015
News updated at 11:22 PM IST
Weather
Max: 31°C
Min : 21°C
In Bengaluru
Partially cloudy

Krispy Kreme enters India

Bangalore, Jan 16, 2013, (IANS):
Krispy Kreme logo

US-based doughnut chain Krispy Kreme announced its entry into the Indian market on Wednesday, unveiling its first store in Bangalore.

The ‘Doughnut Theatre’, as the company calls the concept store, is the first of about 80 outlets to be opened across South and West India markets in the next five years.

The stores would be based on franchise model, according to an agreement between Krispy Kreme and Citymax Hotels India, the hospitality division of Dubai-based Landmark Group. An investment of around Rs 80 crore has been earmarked for the purpose, the company said.

According to Krispy Kreme International President Jeff Welch: “India presents great growth opportunities for brands like ours, as it is one of the fastest growing economies. We believe in being at the forefront of presenting new and relevant concepts to India.”

Welch mentioned that currently the company is planning franchise-modelled “factory stores” in the region, followed by “fresh shops”. The factory store is a hub which would not only make doughnuts to be served, but also distribute them to fresh shops, which would only be serving them. The doughnut theatre in Bangalore is a factory store where visitors can watch doughnuts being made fresh.

“We would be looking at more opportunities in Bangalore. Subsequently, we are looking at moving to other regional markets such as Mumbai, Chennai, Pune and Hyderabad,” Citymax Hospitality, India President Vishal Sawhney said.

In the North India markets, Krispy Kreme is planning to open 35 outlets, which would be franchisee-owned as well, Welch said. Meanwhile, the store in Bangalore is slated for an official opening on January 19.                 


Go to Top

Photo Gallery
Indian High Commissioner Ranjan Mathai hosts two winners of the Queen's Young Leaders award...

Indian High Commissioner Ranjan Mathai hosts two winners of the Queen's Young Leaders award...

Engine of Delhi - Rewari passenger train catches fire near Garhi Harsaru village in Gurgaon...

Engine of Delhi - Rewari passenger train catches fire near Garhi Harsaru village in Gurgaon...

Actor-couple Soha Ali Khan and Kunal Khemu at an event in Bengaluru...

Actor-couple Soha Ali Khan and Kunal Khemu at an event in Bengaluru...

Bollywood actress Yami Gautam during a promotional event in Mumbai...

Bollywood actress Yami Gautam during a promotional event in Mumbai...

Union Home Minister Rajnath Singh during a visit to the Hazratbal shrine in Srinagar...

Union Home Minister Rajnath Singh during a visit to the Hazratbal shrine in Srinagar...

Sadhus eat meals from a community kitchen as they wait to register for  Amarnath cave shrine...

Sadhus eat meals from a community kitchen as they wait to register for Amarnath cave shrine...

Security personnel keep vigil from the moutains near the holy Amarnath shrine, Baltal...

Security personnel keep vigil from the moutains near the holy Amarnath shrine, Baltal...

A security jawan patrols as pilgrims move towards holy cave shrine of Amarnath...

A security jawan patrols as pilgrims move towards holy cave shrine of Amarnath...

Bollywood actors Rishi Kapoor and Asin Thottumkal at the trailer launch of the film All is Well...

Bollywood actors Rishi Kapoor and Asin Thottumkal at the trailer launch of the film All is Well...

Priyanka Chopra interacts with media persons on Preventing Anaemia...

Priyanka Chopra interacts with media persons on Preventing Anaemia...

Copyright 2014, The Printers (Mysore) Private Ltd., 75, M.G Road, Post Box 5331, Bengaluru - 560001
Tel: +91 (80) 25880000 Fax No. +91 (80) 25880523