Press Esc to close
Thursday 05 March 2015
News updated at 1:25 PM IST
Weather
Max: 31.7°C
Min : 16.9°C
In Bengaluru
clear sky

70 pc students use smartphones, more userbase in small cities

Mumbai, Jun 17, 2013 (PTI):

About 70 per cent students today own smart phones with a larger user base in smaller cities than the metropolitan cities, according to a survey by software services firm TCS.

Nearly six out of 10 post-millennial respondents own a smart phone, but what is remarkable is that the difference in ownership patterns between metros (58.50 per cent) and mini metros (59.36 per cent) is not much with the smaller cities scoring over the larger ones, TCS said in a statement.

The survey was conducted on nearly 17,500 high school students across 14 Indian cities, which revealed that smart devices and unprecedented levels of online access are making this generation the most connected yet.

This is changing the way they communicate with each other and transforming both their academic and social lives, it said.

Samsung emerged as the most popular brand with 48.28 per cent respondents agreeing, while Nokia and Apple followed with 46.46 per cent and 39.56 per cent respondents saying they owned electronics products of these brands.

While nearly seven out of 10 high school students said they own mobile phones, about 20 per cent said they use mobile phones to access internet (compared to just 12 pc in 2009).

Mobile phones also emerged as fastest growing mediums for accessing internet among post-millennials (18.17 percent). About 62 per cent said they bought movie tickets online, while 47 per cent purchased books, DVDs and music.

Facebook is the most popular social networking site with 83.38 per cent saying they are registered it, while 91.54 per cent said this was also their most preferred portal.
"The survey shows the increasing comfort levels that the Post-Millennial generation exhibit with digital technology, social networking, smart phones and gaming, which helps us create conditions to unleash their creativity and innovativeness," TCS Executive Vice President and Global Head HR Ajoy Mukherjee said.

This can help us not just attract the best of talent but also aid in keeping them engaged and energised, he added.

Facebook /Twitter also emerged as the preferred mode of communication over SMS with 73.68 per cent opting for the former compared to 53.84 per cent agreeing in favour of messaging.


Go to Top

Photo Gallery
Chief Minister Siddaramaiah at the inauguration of Emerging Manufacturing Entrepreneurs Resource Gro

Chief Minister Siddaramaiah at the inauguration of Emerging Manufacturing Entrepreneurs Resource Gro

Delhi Chief Minister Arvind Kejriwal meeting with a delegation of various Bar Associations of Delhi

Delhi Chief Minister Arvind Kejriwal meeting with a delegation of various Bar Associations of Delhi

BJP MP Jagadambika Pal celebrates Holi with TMC member Saugata Roy at Parliament

BJP MP Jagadambika Pal celebrates Holi with TMC member Saugata Roy at Parliament

A widow daubed in colours dances in the Holi celebrations organised by non-governmental organisation

A widow daubed in colours dances in the Holi celebrations organised by non-governmental organisation

Students of a gurukul take a water conservation pledge and also pay tribute to swine flu victims

Students of a gurukul take a water conservation pledge and also pay tribute to swine flu victims

Andhra Pradesh Chief Minister N Chandrababu Naidu celebrates holi with traditional artistes

Andhra Pradesh Chief Minister N Chandrababu Naidu celebrates holi with traditional artistes

Ireland's George Dockrell is bowled for 25 runs by South Africa's Morne Morkel to end their Cricket

Ireland's George Dockrell is bowled for 25 runs by South Africa's Morne Morkel to end their Cricket

The debris is being cleared after landslides on Jammu-Srinagar Jammu National Highway

The debris is being cleared after landslides on Jammu-Srinagar Jammu National Highway

Artist staged a play Visa Nirikshaneyelliddaga at the inauguration of Dalita Natakotsava

Artist staged a play Visa Nirikshaneyelliddaga at the inauguration of Dalita Natakotsava

Badly damaged road in Bengaluru

Badly damaged road in Bengaluru

Copyright 2014, The Printers (Mysore) Private Ltd., 75, M.G Road, Post Box 5331, Bengaluru - 560001
Tel: +91 (80) 25880000 Fax No. +91 (80) 25880523