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Lights, camera, 'Re'-action: Bollywood edits foreign locales

Bangalore, September 3, 2013, DHNS:

The influx of Bollywood films influx to exotic overseas locations have registered significant decline to the extent of 30-35 per cent in the last four months due to the falling rupee, said the Associated chamber of commerce and industry of India (ASSOCHAM) on Monday.

Releasing a paper titled ‘Weak rupee dampen spirits of Bollywood film-makers in foreign locations’, D S Rawat, Secretary General of ASSOCHAM said that due to rupee depreciation, Indian filmmakers are not only restricting their shooting outside their country, but also completing their schedules within the country rather than going abroad.
“Spending by Indian producers in overseas locations has fallen sharply in recent months, as they are looking for cheaper options, or to places offering better incentives within India. Hence, the influx of Indian filmmakers at foreign locations has decreased by over 30 per cent,” Rawat said.

He also expected further decline in the number of films shot abroad, especially medium and low budget films, as well as film-makers going in for less expensive destinations in South East Asia, the Middle East and South Africa.

“For film-makers, the cost turns out to be much higher (shooting) in foreign countries, especially the USA, UK, Germany, France, Sweden, Italy, Ireland and Denmark. Indian film producers are also reducing the number of days from packages and looking to offset these costs by opting for shorter duration stays and budget accommodation options”, Rawat added.

Changes have been witnessed in travel patterns with a majority of film-makers seen opting for non-dollar destinations such as Sri Lanka, Dubai, Bali and Phuket or sticking to domestic destinations such as Kashmir, Kerala and Goa, the Assocham paper noted.
The depreciating rupee has also turned the focus on domestic locations which have re-emerged as viable options. The paper noted that destinations like Kashmir, Kerala, Ladakh, Goa, Himachal and Sikkim are seeing increasing interest from Indian film-makers.
Over the past four months travel costs and accommodation have gone up by around 25 to 30 per cent.


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