Press Esc to close
Thursday 28 May 2015
News updated at 7:36 PM IST
Weather
Max: 33°C
Min : 22.3°C
In Bengaluru
Sunny day

BJP launches poll slogan 'Abki baar, Modi sarkar'

NEW DELH, March 7, 2014, DHNS:

Great Indian battle: Parties brace to face sudden developments as rivals train their guns

Attempting to replicate the resonating election slogan Atal Bihari Vajpayee used in 1998, the BJP has launched Narendra Modi centric publicity titled 'Abki Baar, Modi Sarkar' (This time, Modi government). Reuters File

Attempting to replicate the resonating election slogan Atal Bihari Vajpayee used in 1998, the BJP has launched Narendra Modi centric publicity titled ‘Abki Baar, Modi Sarkar’ (This time, Modi government).

The new slogan has been borrowed from “Abki Bari, Atal Bihari”  that was aimed at capitalising on the persona of Vajpayee which catapulted the BJP to power.  

The opposition party is banking to cash in on Modi’s popularity evident in surveys which are pitching him as the most sought after candidate among others in the fray.

But, the only difference between the two slogans is that this time the party is seeking votes on Modi government’s performance in Gujarat. Besides, the party is also sending ‘raths’ to parliamentary constituencies that will have pre-recorded speeches and visuals of Modi in 3D format.

Apart from using the technology which also includes social media, the party is giving equal emphasis to the traditional mode of reaching out to the people which they believe is more effective as it establishes direct contact between the workers and voters.

At each of the 9 lakh polling booth, there would be ten groups and everyone would be given a page containing a list of 30 to 40 voters for establishing contact.

Besides, the BJP has also formed 60 to 70 ‘nukkad natak’ teams which would conduct street plays to spread word about the party and its programmes.


Go to Top

Photo Gallery
Adopted son Yadhuveer Krishnadatta Chamaraja Wadiyar sit on Silver Throne...

Adopted son Yadhuveer Krishnadatta Chamaraja Wadiyar sit on Silver Throne...

Adopted son Yadhuveer Krishnadatta Chamaraja Wadiyar and Pramoda Devi Wadiyar....

Adopted son Yadhuveer Krishnadatta Chamaraja Wadiyar and Pramoda Devi Wadiyar....

Adopted son Yadhuveer Krishnadatta Chamaraja Wadiyar sit on Silver Chariot...

Adopted son Yadhuveer Krishnadatta Chamaraja Wadiyar sit on Silver Chariot...

Adopted son Yadhuveer Krishnadatta Chamaraja Wadiyar perform a Yagna during....

Adopted son Yadhuveer Krishnadatta Chamaraja Wadiyar perform a Yagna during....

Relatives of Adopted son Yadhuveer Krishnadatta Chamaraja Wadiyar ...

Relatives of Adopted son Yadhuveer Krishnadatta Chamaraja Wadiyar ...

Yaduveer Krishnanadatta Chamaraja Wadiyar at a ritual in Mysore on Wednesday....

Yaduveer Krishnanadatta Chamaraja Wadiyar at a ritual in Mysore on Wednesday....

Sheep cross a parched area of a dried-up pond on a hot summer day...

Sheep cross a parched area of a dried-up pond on a hot summer day...

A man sleeps under the shade of a tree on a hot summer day at a public park in New Delhi...

A man sleeps under the shade of a tree on a hot summer day at a public park in New Delhi...

Boys splashing water on their face as the mercury rises in Hyderabad...

Boys splashing water on their face as the mercury rises in Hyderabad...

An Indian man rests inside a concrete pipe on a hot summer day in Hyderabad...

An Indian man rests inside a concrete pipe on a hot summer day in Hyderabad...

Copyright 2014, The Printers (Mysore) Private Ltd., 75, M.G Road, Post Box 5331, Bengaluru - 560001
Tel: +91 (80) 25880000 Fax No. +91 (80) 25880523