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Modi calls for 'Design in India'

Last Updated 01 July 2015, 17:30 IST

After ‘Make in India’, Prime Minister Narendar Modi on Wednesday gave a call for ‘Design in India’, aimed at creating products of choice for different age groups. It is also aimed at expeditiously cutting imports of electronic goods by making India a technology hub.

“Make in India is important but ‘Design in India’ equally important for Digital India. We need to create products in different languages and age groups. It is a market of 125 crore people,” the Prime Minister said at the launch of Digital India Week here.

Modi also exhorted the captains of India’s IT industry to boost production of electronic devices and goods in the country, as part of the ‘Make in India’ initiative, to reduce dependence on imports.

“It is not enough for India to say that it is an ancient civilisation, and a country of 125 crore with favourable demography. Modern technology needs to be blended with digital strengths,” he said.

Modi said that India might have missed the Industrial Revolution, but would not miss the IT revolution. The Prime Minister assured full support to young entrepreneurs who wished to launch startups. He called upon the youth to innovate and said ‘Design in India’.

Modi said the second highest import in India was that of electronic goods which could be reduced through ‘Make in India’ and ‘Design in India’ initiatives.
 

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(Published 01 July 2015, 17:30 IST)

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