Airtel to invest Rs 2,000 cr in 'Project Next' over 3 yrs
DH News Service/Agencies, New Delhi, Jul 11 2017, 0:06 IST
Airtel announced an investment of Rs. 2000 crores in their new initiative, Project Next. Photo credit: PTI.
Telecom giant Bharti Airtel on Monday announced that it will invest Rs 2,000 crore over three years under the Project Next to revamp customer touch points — Airtel stores and mobile application, and enhance post paid customer experience.
“This is first step towards transforming Airtel into a digital services provider. Over the next three years, we are planning to invest Rs 2,000 crore on Project Next to upgrade our touch points and services,” Gopal Vittal, MD and CEO for India South Asia, Bharti Airtel said here.
Airtel’s investment will be spread across its 2,500 branded stores where a customer will be able to create its own plan and experience services of the company.
The company is providing single bill option for families under which its post-paid customers can share post paid plan with members of the family against monthly charge of Rs 199.
However, the usage will be limited to the existing plan of the customer who will add other members. “A customer can add any number of the family member in his plan from My Airtel App,” Sarang Kanade, Director for Customer Experience, Bharti Airtel said.
Free repair service
As part of the project, the company also launched ‘The Security Promise’, under which it will provide free repair service of liquid or accidentally damaged mobile phones priced below Rs 18,000 at Rs 49 and above Rs 18,000 at Rs 99 monthly rental. The security scheme will also provide protection from virus.
The company is also providing single bill option for families under which its post-paid customers can share post paid plan with members of the family against monthly charge of Rs 199. However, the usage will be limited to the existing plan of the customer who will add other members.
Meanwhile, Bharti Airtel on Monday said data security breach is a “real threat” to businesses and said that the company takes its responsibility on data security and customer privacy “very seriously”.
“This is first step towards transforming Airtel into a digital services provider. Over the next three years, we are planning to invest Rs 2,000 crore on Project Next to upgrade our touch points and services,” Gopal Vittal, MD and CEO for India South Asia, Bharti Airtel said here.
Airtel’s investment will be spread across its 2,500 branded stores where a customer will be able to create its own plan and experience services of the company.
The company is providing single bill option for families under which its post-paid customers can share post paid plan with members of the family against monthly charge of Rs 199.
However, the usage will be limited to the existing plan of the customer who will add other members. “A customer can add any number of the family member in his plan from My Airtel App,” Sarang Kanade, Director for Customer Experience, Bharti Airtel said.
Free repair service
As part of the project, the company also launched ‘The Security Promise’, under which it will provide free repair service of liquid or accidentally damaged mobile phones priced below Rs 18,000 at Rs 49 and above Rs 18,000 at Rs 99 monthly rental. The security scheme will also provide protection from virus.
The company is also providing single bill option for families under which its post-paid customers can share post paid plan with members of the family against monthly charge of Rs 199. However, the usage will be limited to the existing plan of the customer who will add other members.
Meanwhile, Bharti Airtel on Monday said data security breach is a “real threat” to businesses and said that the company takes its responsibility on data security and customer privacy “very seriously”.
