Truecaller unveils Request Money feature in India

Truecaller, an app which is used by millions across the globe to identify incoming calls, on Monday announced the introduction of the ‘Request Money’ feature as a part of Truecaller Pay in India.

According to Truecaller official, the new feature saves users from awkward situations of asking for money from someone.  "With this feature, users can send a direct payment request to a fellow Truecaller user, via Android notifications. The receiver of the request can just click the notification and make payments after entering their registered MPIN in the app when prompted," said the official.

Truecaller users can also create shareable payment links which can be sent via SMS, email, instant messaging platforms or can even post it on a website to receive payments. "When clicked, the link would directly open the Truecaller app where the receiver can complete the payment. This makes it extremely useful for small businesses to make transactions and payments simple, secure and direct to bank using just a mobile phone and the Truecaller app," states the official.

Truecaller Pay, which was launched earlier this year, lets users create their unique Virtual Payment Address (VPA) in the Truecaller app, and can instantly send or receive money directly to a bank account using any Unified Payments Interface (UPI) supported the bank. With the addition of these features to its ever-expanding portfolio, Truecaller aims to deliver seamless communication experience to it users.

The Swedish company, which recently announced its intention to open an India development centre. In an interaction with DH, Truecaller co-founder and Chief Strategy Officer Nami Zarringhalam said India is a growth centre for the company. “India is the largest market for us and will continue to be so. Our new development centre, the only one outside our headquarters in Stockholm, helps us understand the local ecosystem better and develop products for India,” he said.

Truecaller app, which recently crossed 150 million active user mark, considers India as its largest market. Started in 2009 by Alan Mamedi and Nami Zarringhalam in Stockholm, Truecaller has 80 employees from nearly 40 nationalities. The Truecaller has its presence in San Francisco and Gurugram.