Press Esc to close

Bloomberg UTV to 'pitch' for big ideas with Rs 5 cr prize

Last updated: 17 August, 2010
Mumbai, Aug 17, (PTI): 19:29 IST

Business news channel Bloomberg UTV is launching a reality show that aims to identify, evaluate and encourage entrepreneurs with sharp and innovative ideas.

The one-hour show, 'The Pitch', will be aired in the first week of October by the channel, a joint venture between diversified Indian entertainment Group UTV Software Communications and newswire Bloomberg of the US.

The programme is an initiative to locate and identify people with strong entrepreneurial skills and provide them a platform to present their ideas and help them execute them, UTV Group Chief Executive Officer Ronnie Screwvala told reporters here.

The winner of the show will bag a prize money of Rs 5 crore, the highest amount on any Indian television programme, so far, he said. "Its our bid to encourage entrepreneurship in the country that has thousands of people with brightest ideas but don't get a proper channel or scope to execute them. We aim to provide a platform for such budding entrepreneurs," Bloomberg UTV Business Head Deepak Lamba said.

To start with, three successful entrepreneurs --Vishal Gondal of Indiagames, Alok Kejriwal of Games2win and Satya Narayanan of Career Launcher, will shortlist 30 business plans from the entries received all across the country.

Go to Top

More from this section
Most trending stories
Photo Gallery
BJP supporters during a BJP campaign rally attended by Prime Minister Narendra Modi...

BJP supporters during a BJP campaign rally attended by Prime Minister Narendra Modi...

Canadian Prime Minister Justin Trudeau with his son Hardien walks towards...

Canadian Prime Minister Justin Trudeau with his son Hardien walks towards...

Rolls-Royce Asia Pacific Regional Director Paul Harris at the launch of eight generation...

Rolls-Royce Asia Pacific Regional Director Paul Harris at the launch of eight generation...

Pigeons fly over the historical Jama Masjid in New Delhi...

Pigeons fly over the historical Jama Masjid in New Delhi...

BJP MP Hema Malini addresses a press conference regarding Braj Holi Rasotsav...

BJP MP Hema Malini addresses a press conference regarding Braj Holi Rasotsav...

Inmates of Netaji Subhash Chandra Bose central jail perform a tribal dance...

Inmates of Netaji Subhash Chandra Bose central jail perform a tribal dance...

A view of Sunder Nursery at Hazrat Nizamuddin in...

A view of Sunder Nursery at Hazrat Nizamuddin in...

Mahila Congress activists make 'pakodas' to protest against alleged unemployement...

Mahila Congress activists make 'pakodas' to protest against alleged unemployement...

Canadian Prime Minister Justin Trudeau and First Lady Sophie Grgoire greet visitors...

Canadian Prime Minister Justin Trudeau and First Lady Sophie Grgoire greet visitors...

Gold medalist Mariama Jamanka of Germany gets lifted by silver medal winner Lauren Gibbs...

Gold medalist Mariama Jamanka of Germany gets lifted by silver medal winner Lauren Gibbs...

Like us on Facebook

Copyright 2017, The Printers (Mysore) Private Ltd., 75, M.G Road, Post Box 5331, Bengaluru - 560001
Tel: +91 (80) 25880000 Fax No. +91 (80) 25880523
Powered by Yodasoft Technologies Pvt. Ltd.