New Holland tractors
Credit: newholland.com
New Delhi: Global agriculture and construction equipment manufacturer CNH on Thursday said it will double its tractor market share in India over the next five years by ramping up capacity at its plants located at Greater Noida and Pune, and may set up new units.
The New York Stock Exchange-listed CNH Industrial’s India unit currently has the capacity to produce around 70,000 tractors per annum. The company sells tractors under the New Holland brand.
Speaking at a media briefing, CNH India President and Managing Director Narinder Mittal said that the company plans to increase the production capacity to 1 lakh units per annum.
According to Mittal, CNH’s share in India’s tractor market in 2024 stood at 4.1%. “We target to increase it to over 8% in the next five years,” he said.
CNH has three manufacturing plants in India – Greater Noida in Uttar Pradesh, Pune in Maharashtra and Pithampur in Madhya Pradesh. However, it manufactures tractors only at its Greater Noida and Pune plants. At its Pithampur plant, the company manufactures construction equipment like loaders, compactors and excavators.
CNH produces and sells tractors ranging from 17 hp to 106 hp in India. It also imports some bigger capacity tractors into the country. Mittal said the company exported around 10,000 tractors from India in 2024.
CNH India on Thursday rolled out manufacturing of more fuel efficient Trem V engine. Mittal claimed the engine has a localisation value of 60%. “We plan to increase it to 90% in a phased manner,” he said.
As per the Indian government norms, all agricultural machinery must move to Trem V or higher emission norms. Mittal said the manufacturing of the new engine would help CNH prepare for the new emission norms.