The two-day business fest of the Kristu Jayanti College, titled ‘Prodigy’, got off to a roaring start with more than 15 colleges and close to 150 students from different colleges across the City taking part.
Most of the students who represented their respective colleges at the fest called it as a meaningful experience and said that they were lucky to have got a lot of exposure through the fest.
This inter-collegiate management fest had different B-schools from across the country coming together to exhibit their management skills. The fest offered the perfect platform for exchange of ideas and created a healthy competitive environment. There was a sense of motivation at every level and the faculty was more than encouraging.
Most of the events were planned and structured in such a way that they tested the student’s business knowledge, management skills, corporate awareness, human asset management, marketing skills, information technology outlook and financial wizardry. Among the various events which were held were ‘business quiz’, ‘best manager’, ‘advertising’, ‘IT event’, ‘finance event’, ‘marketing event’, ‘HR event’ and ‘entrepreneurship.’
Day one had business events and the second day had guest speakers, most of who were entrepreneurs in their own right. Many of the speakers were among those who had started their own companies.
The students observed that the events really tested their business skills. They said that they learnt how to conceptualise, plan, execute and market a business plan. They said they got a feel of how it would be like in the job market.
Kezhia Sharieff, a fourth semester BBM student and also the coordinator, said the fest was designed to bring out the best in every student. “It’s a voyage of discovery where the students will have to apply their skills and practical knowledge in every event. The fest is conceptualised in such a way that all the twists and turns that are packed into each event are aimed to bring out the best in every student.” Most of the students were glad they got an opportunity to go beyond textbooks.
Amrutha Varshini of MES College said, “We came raw for the fest without any prior preparations but all the events were designed in such a way that they really tested our skills and intelligence.”
Ankit Loya, another student, said he found most of the rounds quite challenging and that they gave him a chance to put text book knowledge to practical use. “Business fests are very dry but what matters during such fests is spontaneity and the mind to apply the right thing at the right time,” Ankit said.
Mohammed Tabrez of the Indian Academy explained that the events give students an idea of the job market and how stressful it is to plan and market a product. “We now realise how much effort goes into selling a product and see it become a success,” he added.