Honda signs deal with startup firm DriveZy

Honda Motorcycle & Scooter India Pvt Ltd (HMSI) on Friday said it has signed a business deal with DriveZy, a last-mile self-drive rental service.

As part of the deal, Honda has supplied a fleet of 3,000 scooters including India’s largest selling two-wheeler Activa 5G and CLIQ will now serve as new options for metro commuters in Bengaluru and Hyderabad, a top company official said.

Elaborating on the customer trends in the shared mobility segment, Yadvinder Singh Guleria, Senior Vice President- Sales and Marketing, HMSI said, “Driving the shared mobility story in India is the young and digital savvy generation who is looking for convenient last mile connectivity solutions for their daily commute. In our understanding, high utilisation of the asset – that is the two-wheeler itself, is the key for the success of this business model."

From initial business with 10 shared mobility players in 2014, Honda is now the first choice of over 30 shared mobility players operating in key towns like Bengaluru, Delhi, Mumbai, Hyderabad, Kolkata, Jaipur, Kochi, Ahmedabad, Gurugram and Goa, among others.

Honda’s products are preferred by shared mobility players across all three types of operations – be it aggregators, two-wheeler rentals or even the digitised self-ride rentals.

In Gurugram, the company has sold its motorcycles to a startup company for shared mobility services, Guleria said. DriveZy has taken 800 scooters for its operations in Bengaluru and 300 scooters in Hyderabad. Cumulatively, HMSI has sold 8,000 two-wheelers to startup companies for shared mobility services across the country.