<p>Online jewellery startup Melorra on Tuesday announced it will deliver hallmarked gold jewellery to all districts in India.</p>.<p>While the government has mandated hallmarking of gold for only 256 districts, Melorra has decided to deliver hallmarked gold in all the 718 districts of India, it said.</p>.<p>Gold hallmarking is a purity certification of the metal.</p>.<p>"With an extremely strong logistics network, we are enabling the government in offering BIS-hallmarked gold jewellery to every pincode of India," Melorra founder and CEO Saroja Yeramilli said.</p>.<p>The company has also launched a nationwide campaign to raise awareness about hallmarking of gold, she said.</p>.<p>Melorra, with a present revenue of Rs 350 crore, delivers its products to over 25,000 pincodes in the country.</p>.<p><strong>Check out latest DH videos here:</strong></p>
<p>Online jewellery startup Melorra on Tuesday announced it will deliver hallmarked gold jewellery to all districts in India.</p>.<p>While the government has mandated hallmarking of gold for only 256 districts, Melorra has decided to deliver hallmarked gold in all the 718 districts of India, it said.</p>.<p>Gold hallmarking is a purity certification of the metal.</p>.<p>"With an extremely strong logistics network, we are enabling the government in offering BIS-hallmarked gold jewellery to every pincode of India," Melorra founder and CEO Saroja Yeramilli said.</p>.<p>The company has also launched a nationwide campaign to raise awareness about hallmarking of gold, she said.</p>.<p>Melorra, with a present revenue of Rs 350 crore, delivers its products to over 25,000 pincodes in the country.</p>.<p><strong>Check out latest DH videos here:</strong></p>