<p>The BCCI on Sunday announced that the media rights tender for IPL's global Internet, mobile and radio rights, along with television rights in certain television territories have been awarded to a consortium led by Times Internet Ltd for Rs 261.6 crore for four years till 2014.<br /><br />A part of the consortium, Nimbus said it has the global broadcast rights, excluding territories of the Indian sub-continent, Australia, South Africa, the Middle-East, the Caribbean, Hong Kong and Singapore. It is now scouting for tie-up with global partners in over 60 countries.<br /><br />"We are in talks with companies for partnership in over 60 countries for which Nimbus has bagged the TV broadcast rights for IPL," Nimbus Communications COO Yannick Colaco told PTI.<br /><br />The TV rights for Indian sub-continent along with certain other territories that continue to be held by SET MAX were however, not part of the tender offer. The IPL 2011 season starts on April 8 when Chennai Super Kings host the Kolkata Knight Riders in Chennai.<br />Colaco said Nimbus is mainly looking at advertising and subscription as primary revenue streams from the international markets.<br /><br />Similarly Times Internet that has radio, Internet and mobile rights for the IPL is also looking to sublicense the rights with BCCI's approval in countries outside India.<br />"Primarily, we would be looking at sublicensing of mobile and radio rights in territories that we are not present in, with the approval of the BCCI," Times Internet CEO Rishi Khiani said.<br /><br />He said in case of the Internet, the company will manage almost all the territories across the globe on its own.<br /><br />"There is a huge opportunity to tap large audience in cricket playing nations and countries which have a big chunk of cricket fans," Khiani said.<br /><br />For revenue generation, the company is looking at different models, including advertisements, subscription, sponsorships and pay-per-page download, he said.<br />Neither Nimbus nor Times Internet divulged the revenue expectation from the new rights merely saying the event offers an opportunity to make good money.</p>
<p>The BCCI on Sunday announced that the media rights tender for IPL's global Internet, mobile and radio rights, along with television rights in certain television territories have been awarded to a consortium led by Times Internet Ltd for Rs 261.6 crore for four years till 2014.<br /><br />A part of the consortium, Nimbus said it has the global broadcast rights, excluding territories of the Indian sub-continent, Australia, South Africa, the Middle-East, the Caribbean, Hong Kong and Singapore. It is now scouting for tie-up with global partners in over 60 countries.<br /><br />"We are in talks with companies for partnership in over 60 countries for which Nimbus has bagged the TV broadcast rights for IPL," Nimbus Communications COO Yannick Colaco told PTI.<br /><br />The TV rights for Indian sub-continent along with certain other territories that continue to be held by SET MAX were however, not part of the tender offer. The IPL 2011 season starts on April 8 when Chennai Super Kings host the Kolkata Knight Riders in Chennai.<br />Colaco said Nimbus is mainly looking at advertising and subscription as primary revenue streams from the international markets.<br /><br />Similarly Times Internet that has radio, Internet and mobile rights for the IPL is also looking to sublicense the rights with BCCI's approval in countries outside India.<br />"Primarily, we would be looking at sublicensing of mobile and radio rights in territories that we are not present in, with the approval of the BCCI," Times Internet CEO Rishi Khiani said.<br /><br />He said in case of the Internet, the company will manage almost all the territories across the globe on its own.<br /><br />"There is a huge opportunity to tap large audience in cricket playing nations and countries which have a big chunk of cricket fans," Khiani said.<br /><br />For revenue generation, the company is looking at different models, including advertisements, subscription, sponsorships and pay-per-page download, he said.<br />Neither Nimbus nor Times Internet divulged the revenue expectation from the new rights merely saying the event offers an opportunity to make good money.</p>