SNIPPETS

City Properties Maintenance Company Bangalore Limited, a joint venture of UB Group and Prestige Group celebrated its second anniversary recently.

Fenesta Building Systems, India’s largest windows company and a division of Rs 3,500 cr DSCL group, has extended its retail reach to Karnataka by setting up exclusive showrooms in Mangalore and Bangalore. The initiative is part of company’s business strategy for establishing direct contact with its end-users through a chain of retail outlets, which have currently been set up in select metros and mini metros.

Fenesta is appointing dealers across the country, including major cities of Karnataka like Mangalore, Bangalore, Mysore, Shimoga and Belgaum to expand its retail reach. These dealers would set up exclusive showrooms or display centres which would display the entire range of Fenesta Windows including sliders, casements, tilt and turn, bays and combination windows.

Two such dealers have already set up exclusive showrooms in Bangalore and Mangalore besides several others in the three metros including Mumbai, Chennai and Delhi. The Mangalore showroom has come up at Deepa Plaza, M G Road, Mangalore and the Bangalore showroom and in-shop displays are situated at Lavelle Road, Edward Road, Manjunatha Nagar, RT Nagar, Hebbal, Varthur Main Road, Appajappa Complex and Outer Ring Road.

Fenesta also has its stores at Theobold Road, Mysore and Basavanagalli, Belgaum. Fenesta has also adopted the popular 'shop-in-shop' concept for marketing its windows. Till date, the company has installed over 4,00,000 windows and has to its credit repeat orders from many clients. Since Fenesta’s foray into retail, these windows are gaining rapid acceptance among retails clients as well.

Priced in the range of Rs 400 to Rs 700 per sq.ft., Fenesta UPVC windows offer a number of benefits over conventional wood, aluminum and steel windows. Some of these benefits, that greatly improves quality of life, are as follows:

Noise and dust proof: Silicon sealing, multi point locks and non-conducting properties of UPVC make these windows noise and dust proof

Ventilation: Ease of use allows ample ventilation and sunlight in the house
Maintenance free and long lasting: These windows do not require paint or polishing and are therefore maintenance free.

Saves Energy: These windows cuts air conditioning costs significantly.

Quadra, best of both worlds
Grohe, a leading global manufacturer of premium sanitary fittings for bathrooms and kitchens, has unveiled “Quadra” an innovative product range that adds a potent touch of beauty and technology to the bathroom, thus bringing you the best of both worlds. Even though the name of this designer fitting is derived from the German word “Quadrat” for “square”, the design combines both square and cylindrical shapes in an emotional geometry for a perfect Cosmopolitan style. Grohe Quadra is truly a design which transcends time and space.

 “Modern rooms call for creative ideas which blend different design directions and discard conventional room layouts in favour of a panoply of innovative interior design items. This is where Grohe Quadra will step in and add a strong touch of style to the bathroom.  
Anyone looking for exciting and contemporary faucets and fittings should definitely give the Quadra line of single lever mixers a long, hard look,” said Mr Bijoy Mohan, MD & VP, Grohe India Pvt. Ltd. speaking of the newly launched Quadra.

The Quadra single-lever mixers capture the clear structures of modern architecture and blend them into their lightly flowing lines.

An irresistible exercise in purity and lightness, Quadra transcends the boundaries of minimalism and enriches it with a softer and more personal tone. The result is a product designed to stimulate interaction with its user.

 The ergonomic lever with its unusually straight shape sets a new trend by virtue of the inwardly inclined loop which gives the lever an inviting look and makes it easy to grip and particularly pleasant to touch.

The square-shaped base supporting the faucet body recalls the shape of the lever and ensures an aesthetic transition to the washbasin, thereby creating an emotional tension between the faucet and the basin.

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