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Maruti Suzuki unveils next generation 'Swift'

Last Updated 20 September 2011, 11:37 IST
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The new Swift offers best in class acceleration, high power to weight ratio and much improved fuel efficiency.

With over 140 new features, many for the first time ever in an entry level variant, the new Swift is set to once again redefine “premium compact” car segment, a segment that Swift had itself created.

Built on an all new platform, the new Swift is longer and wider than its predecessor. Maruti Suzuki engineers have adopted several new weight reduction techniques for an enhanced power to weight ratio in the new Swift.

As a result, while new Swift delivers a power-packed and sportier drive, it also offers more kilometers to every drop of fuel: 6 per cent more in diesel and 4 per cent more in the petrol version. In addition, the company has introduced the VVT engine technology in all petrol variants of the new Swift.

The DDiS engine powers the diesel variant of the new Swift. Maruti Suzuki and its suppliers have invested over Rs 550 Crore to make the new Swift more vibrant and sportier. The next generation Swift comes with a localisation level of over 95 per cent.

The Swift is iconic and special in many ways. It entered the Indian car market and became a segment reference point, a blockbuster, by selling over 6,00,000 units in 6 years making it by far the highest selling car in the premium compact segment. Maruti Suzuki is confident that with the new Swift the company will further strengthen and expand its position in the premium hatchback segment.

The new Swift comes with premium and plush interiors with rich and sporty upholstery, sport black interior colour scheme, silver accents on trim and on the new 3-spoke steering wheel, among others. Besides, tilt steering, new speedometer cluster, Automatic Climatic Control, enhanced storage space on doors, stereo with 6 speakers, enhanced sound quality, USB, etc, giving it a premium feel.

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(Published 20 September 2011, 11:37 IST)

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