Handset mart sees 5% sales dip

Handset mart sees 5% sales dip

Indian mobile handsets market reported a 5 per cent drop in revenue at Rs 31,215 crore during the financial year ended March 31 due to a fall in feature phone sales and lower average selling price of handsets.

The market had registered revenue worth Rs.33,031 crore during the previous financial year. 

Rise & Fall

While firms such as Nokia, Research in Motion (RIM) and Micromax posted fall in revenue, others such as Samsung, HTC and domestic firm Karbonn posted a rise in the revenue, said telecom journal Voice&Data in its survey.

However, despite 8 per cent drop over Rs 12,929 crore revenue posted during previous financial year, Nokia remained number one player in the handset business in during the year with revenue of Rs 11,925 crore. The company lost market share in smartphones and multi-media segment to Samsung, HTC and Apple, among others with its absence in the Android ecosystem denting its performance.  However, it made a headway in dual SIM phones category. Nokia had a market share of 38.2 per cent. 

Samsung revenues grew 38 per cent to Rs 7,891 crore and stood at second spot with a market share of 25.3 per cent. Homegrown handset company Micromax with revenues of Rs 1,978 crore ranked third recording a 13 negative growth. Micromax had a market share of 6.3 per cent.

BlackBerry maker Research In Motion dropped the most — 25 per cent to post revenue of Rs 1,460 crore. It had a market share of 4.7 per cent on the back of entry level smart phones. HTC saw maximum growth of 105 per cent among all the brands surveyed by Voice&Data. HTC’s revenue more than doubled to Rs 923 crore, from Rs 450 crore, to inch a 3 per cent market share.

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