Fashion at fingertips

Fashion at fingertips

Fashion at fingertips

Staying in tune to the trends has become a habit for most women. The online brand ‘Femella’, therefore, caters to every woman by taking  influences from the streets and  ramps to offer fashion solutions for every occasion. 

From trendy tops to daring dresses, the Autumn Winter 15-16 collection from ‘Femella’ offers a guide to a fashion-driven life. It is a perfect platform for all women to ensure that their wardrobes are up to date at pocket- friendly prices.

The brand inspires confident clothing irrespective of what a woman’s age is and the brand’s design team works towards bringing the latest trends for its customers. 

“As a brand we make sure, that our fashion is in trend but apart from this, our priority is to create wearable fashion. Design, comfort and quality are the key elements that our brand stands for. We aim to keep improving and providing our customers with the best product,” says Ketki Arora, COO. 

Promising constant creativity and variety in clothes and accessories, the brand allows one to put together a perfect look for every occasion — be it sassy sundresses or daring date-night dresses. 

The latest collection has many themes to its credit varying from the ‘70s inspired trend’, a combination of colour blocking infused in clean shapes, shift dresses and layering pieces to ‘Diving back to the 60s’, where the focus is on textures of the fabric such as quilted fabrics and floral jacquards. ‘Back to the basics’, a wide range of cover-ups offered in a number of colours and winter basics, which are ideal for layering and ‘Hint of bling’, a range of sweatshirts with a fashion element added to it, are other interesting additions to the collection.

The collection also includes pretty partywear dresses, which focus on two lengths, maxi and the midi. This trend will include the use of neutral colours in a variety of fabrics and formal versatile silhouettes which can be dressed up or down depending on the occasion. 

All merchandise can be found on the website as well as at various portals like Myntra, Jabong, Koovs, Limeroad, Flipkart and Amazon.