Nissan plans to produce nine model by 2012

Speaking to mediapersons here, Kiminobu Tokuyama, Managing Director and CEO, said 'our product launch plan to India is aggressive, as we have planned to line-up nine models by 2012, of which five models will be produced in India and four models will be the imports from Japan'.

He said their first major milestone was to achieve sales of 1 lakh units a year by 2013 with over 100 dealerships in place. Tokuyama said they have plans to launch the diesel version of the Micra, which the company was hoping to introduce in the domestic markets by the end of the current year.

After the successful launchy of Nissan's first product Micra, it was gearing up for the start of exports, he said, adding a formal announcement in this regard will be made in the near future. However, they have plans to export the cars from India to over 100 countries including Europe, Middle East, and Africa, he said.

Pointing that 2010 has been an action-packed year for Nissan India, he said, 'after inaugurating the First Alliance Global Plant-Renault Nissan Automotive India Pvt Limited in March this year, we started the production of four first made in India, global compact car, the Nissan Micra'.

The Micra was launched in the domestic market on July 15 this year and there was good response from the people as the company was able to sell 2110 units of Micra in just 45 days, he said.

Tokuyama said their order book has been progressively increasing and till date they have received 4000 bookings, exceeding the company's expectations. The company today have 20 dealers in operation in the country and have plans to make to 100 dealers by 2013, he said.

Earlier, Tokuyama inaugurated dealership, EVM Nissan, here, the second one in Kerala, after the first one at Kochi. Abhijeet Pandit, Vie President, Sales, Marketing and After Sales, Hovar Automotive India, said 'We thanks EVM Group for their valued support and patronage. We have been aggressively ramping oup our dealership network across the country and going forward'.

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