'Stop buying No. 1 Tag': Ameesha Patel calls out young actresses, slams 'fake PR games' in Bollywood

Actor Ameesha Patel took a sharp dig at the younger generation of Bollywood actresses and what she described as “fake PR games” in the industry.

On Friday evening, the Gadar star posted a series of scathing social media posts targeting the new generation of stars. In one of the posts, Ameesha spoke about actresses paying PR teams to create a "number one" and "superstar" image despite lacking major box office success.

Questioning the self-proclaimed superstars, Ameesha raised objections to how certain actresses can justify calling themselves top-tier stars when they haven't actually moved the needle at the box office.

Taking a dig at the "nos 1 and nos 2" race in Bollywood, she wrote, "Most female actresses who haven't even achieved one film in their career where even a single film of theirs has done even 200 cr plus at the box office are paying their PR teams to cal themselves nos 1 and nos 2 ?like really ?its 2026 and not 2000 today 100 cr is nothing."

In another post, she wrote, "Call ur self a super star only if u have achieved any sort of work that creates history and havoc at the box office. Until then stop playing PR games to cal urself a super star sorry but that's the harsh reality."

Ameesha’s blunt take on the industry echoed deeply online, with her post garnering huge engagement. Netizens reacted to her feed and highlighted the problematic "superstar" PR machines and the rising wave of online criticism that Bollywood is currently facing.

Following a multi-year break, Ameesha made a smashing return to the big screen as Sakeena in Gadar 2. Featuring opposite Sunny Deol, the film's massive commercial success ensured her comeback was paired with one of the most significant box office performances of the season.