Press Esc to close
Monday 24 November 2014
News updated at 6:56 PM IST
Weather
Max: 0°C
Min : 0°C
In Bengaluru
Sunny day

'Soft power' UK topples US in survey

London, Nov 18, 2012, PTI

The empire strikes back! Britain for the first time has toppled the US to emerge as the most powerful nation in the world when it comes to “soft power”. A new UK survey found that Britain projects more positive influence around the world than any other nation.

For the first time, Britain has beaten the US to the top spot in an annual survey. Coined by a Harvard academic in 1990, the term describes how countries use attraction and persuasion, rather than coercion or payment, to change behaviour.

Monocle magazine’s annual “Global Soft Power” survey, ranks nations according to their standard of government; diplomatic infrastructure; cultural output; capacity for education; and appeal to business.


Go to Top

Photo Gallery
Bengaluru pride march for freedom, equality, justice

Bengaluru pride march for freedom, equality, justice

Asia Cup Championship for Deaf 2014

Asia Cup Championship for Deaf 2014

Kashmiri Pandit's protest against Jammu Police

Kashmiri Pandit's protest against Jammu Police

Bridal Fashion show of Trousseau week by Mirrors and Within, Latha Puttanna (Shristhi), Apranje

Bridal Fashion show of Trousseau week by Mirrors and Within, Latha Puttanna (Shristhi), Apranje

Winter Session of Parliament

Winter Session of Parliament

Mercedes F1 driver Lewis Hamilton of Britain celebrates after winning the Abu Dhabi F1 Grand Prix

Mercedes F1 driver Lewis Hamilton of Britain celebrates after winning the Abu Dhabi F1 Grand Prix

Winners of Delhi Half Marathon 2014

Winners of Delhi Half Marathon 2014

Elderly women take part in Tug-of War during annual month long sports competition...

Elderly women take part in Tug-of War during annual month long sports competition...

A tigress in a playfull mood at the Maharajbag Zoo in Nagpur, Maharashtra...

A tigress in a playfull mood at the Maharajbag Zoo in Nagpur, Maharashtra...

Indian Air Force (IAF) Sukhoi Su-30 fighter aircrafts make a formation in the shape...

Indian Air Force (IAF) Sukhoi Su-30 fighter aircrafts make a formation in the shape...

Copyright 2014, The Printers (Mysore) Private Ltd., 75, M.G Road, Post Box 5331, Bengaluru - 560001
Tel: +91 (80) 25880000 Fax No. +91 (80) 25880523