The Bureau of Indian Standards (BIS) is introducing Unique Identification Number for hallmarked jewellery to ensure better traceability and consumer protection.
“We have decided to introduce a Unique Identification Number for each hallmarked jewellery as a component of hallmark to ensure traceability of hallmarked articles,” Director General of BIS Sunil Soni said here today.
Soni said it would protect consumers from being cheated while purchasing ISI mark products and hallmarked jewellery.
The unique number would also hep them take action against unscrupulous manufacturers misusing the ISI mark, a certification sign for industrial products in India.
BIS has also decided to launch ‘i-Care’ programme especially for consumers, the industry and the market.
“i-Care is an aggressive consumer awareness campaign to be launched to provide information about the activities of BIS to deal with consumer activities in a more focused manner for better impact,” Soni said and added that the programme is also aimed at encouraging the industry to take licence from BIS.
BIS also decided to reduce the licence fee for small jewellers based on their location.
Deccan Herald is on WhatsApp Channels| Join now for Breaking News & Editor's Picks