The 12 strands of hair from the late pop legend's mane, collectively valued at USD 1,600 and will be auctioned off in London on October 17, reported Contactmusic.
Jackson's hair was famously set alight on the sets of the Pepsi by pyrotechnics in the 1984 accident, leaving him with second degree burns. The 'Thriller' hitmaker's fire-damaged locks were collected by the executive producer of the commercial, Ralph Cohen, who helped rescue the star by extinguishing the blaze with his coat.
A clump of singing legend Elvis Presley's hair will also go under the hammer this month, with the clipping expected to raise up to USD 14,400.
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