Tata Altroz hatchback launched, priced at Rs 5.29 lakh

One of the most awaited hatchbacks in the Indian market of late -- the Tata Altroz -- was launched on Wednesday at a starting price of Rs 5.29 lakh (ex-showroom). This is for the petrol XE variant.
The most expensive Altroz will be the diesel XZ (O) variant at a price of Rs 9.29 lakh (ex-showroom).

Also read — Tata Altroz: A potential hit among hatchbacks

Considering the price, it promises to give the competition a run for their money. The Altroz is available across five trim levels.

The 1199cc three-cylinder petrol Revotron engine produces 86 ps at 6000 rpm and 113 Nm of torque. The 1497cc four-cylinder Revotorq turbocharged diesel power plant puts out 90 ps at 4000 rpm and the peak torque is 200 Nm.

This well-designed hatchback from the Tata stables will challenge the likes of Hyundai i20, Maruti Suzuki Baleno, Honda Jazz and Volkswagen Polo.

The Altroz had receently received five stars in the Global NCAP safety rating in crash testing. Both petrol and diesel variants are BS-VI compliant.

It is the first vehicle developed on the new ALFA architecture and the second vehicle showing the Impact 2.0 design language. The Altroz will be available with six different factory-fitted customisable options from four packs – Rhythm, Style, Luxe and Urban.

Tata Motors also launched the new versions of the Tiago, Tigor and the Nexon. These cars are fully BS-VI. With the Altroz and Nexon, Tata Motors has introduced BS-VI ready diesel variants in their respective segments.

In the new Nexon, Tata Motors has tied up with technology provider -- what3words. With this, it will enable car drivers to enter a what3words address by voice or text input, and then navigate to the accurate address within three metres of the destination location. This word-addressing system will make the last-mile navigation simple and safe. The what3words app is available in 40 languages, including eight Indian languages: Hindi, Bengali, Tamil, Telugu, Marathi, Urdu, Kannada and Malayalam. The features of this technology can be accessed by downloading Tata's ConnectNext app and connecting their smartphone.

Guenter Butschek, CEO & Managing Director, Tata Motors, said, “We promised to kick-start the year with a product offensive and here we are. The future of efficient, green, sustainable mobility solutions needs to translate into reality and we have made a start by bringing the new generation of BS-VI solutions to the market.

"We are delighted by the day's firework of launches which are not only BS-VI ready, but are designed and developed to truly enhance the value proposition for our aspiring customers. We have lots more in store for 2020 and we have just commenced unveiling our well-defined future product portfolio,” he added.

The Tiago 2020 will be available in both manual and AMT options. It will be available in a 1.2L Revotron petrol BS-VI engine and the starting price is Rs 4.60 lakh.

The Tigor 2020 has a starting price of Rs 5.75 lakh and will come with a 1.2L Revotron petrol BS-VI engine. It will also be offered in manual and AMT transmissions.

Mayank Pareek, President – Passenger Vehicles Business Unit (PVBU), Tata Motors, said, “We are elated to begin 2020 in style with our new generation of passenger cars. This is a landmark achievement for us as we set new industry benchmarks. These new models are beyond BS-VI and will redefine every segment they are meant for with class-leading design, safety, technology and driving dynamics.”