Roadside veg business popular here

Roadside veg business popular here

Sunita, who works as a teacher in a private school, has stopped going to city to buy fruits and vegetables. Not that she does not use it to cook; but she buys it from street vendors near her house. There are many Sunitas who follow the suit without taking the risk of going to shopping malls or the centrally-located Devaraja Market.

Mysore is no longer a small city. It has grown on all its sides with mushrooming of new layouts. As the city is growing the vegetable vendors are also going nearer to people to sell farm fresh fruits and vegetables. Hitherto, residents were going to Devaraja Market, Vani Vilasa Market, Nanjumalige Circle or Mandi Market to buy fruits, vegetables and greens every day. But, now they are reluctant to enter the city because of parking problems and rush all through the day.

In tune with the growth, even vendors are also forced to change their strategy. Having understood that people no longer come to market the best idea they found out is to shift their base to new localities.

 Although, the prices are little high when compared to traditional markets the people do not hesitate to buy as they have to spend double the amount on petrol. Residents are also equally happy as they get whatever they wanted just near their locality.
Of late, road side vegetable vendors are making a roaring business in nook and corner of the city.

They come early in the morning with a good stock of fruits, vegetables and green and return home after selling them. Such vendors are found in all new localities, circles and main roads.

They are commonly sighted on Dattagalli road near outer ring road, near Vijaya Bank Petrol Bank circle in Kuvempunagar, Vivekanandagar, J P Nagar circle, Andolana circle, near Maruti temple in T K layout, Mahadevapura road in Udayagiri, Kythamaranahalli tent Circle, Vijayanagar Circle, Hebbal Muda Circle, H D Kote-Manandavadi road, Raitha Santhe on M G road, on T Narasipura- Bannur road, Teresian College circle,  New RTO Circle near Teacher’s layout, near Hootagalli on Hunsur- K R Nagar road and other places in Mysore.
Their tribe is increasing every day. Instead of going to market and caught in the tentacles of middlemen, these vendors make little profit and go back home with smile on their face. This has affected the sales in good old markets of the city.

These road side vendors buy fresh vegetables grown in the surrounding villages of Mysore, Srirangapatna, T Narasipura, Hunsur, Periyapatna, Pandavapura, Nanjangud, H D kote and sell them here.

Some even buy from Raitha Santhe on M G Road-where they are available at less price and come to their respective spots in autorickshaws or goods autorickshaws. They will be present at their joints early in the morning and put up their temporary stalls till 10 am.
Once again they appear around 4 pm and back home at 8 pm. This is their daily routine. They too suffer loss during rainy season as people do not venture out of their houses. There is lot of unity among them and share happiness or grief too.
These vendors put up their stalls on one side of road without causing inconvenience to vehicular movement. Customers park their vehicles near those shops, pick up whatever they want and go home. Interestingly, these vendors are not troubled by the cops.

Saves time
Venkataramu, a revenue department employee, says that he usually buys vegetables from street vendors on Dattagalli outer ring road early morning from the last four years. Resident of Ramakrishnagar, he thanks vendors for making his job. He buys fresh vegetables during morning walk and returns home. This has helped his wife to cook and pack lunch box for her husband and children.
 Mahesh, a PG student and a resident of T K layout, says that that he has been buying vegetables from street vendors from the last two years. This  save time, money and more importantly happiness of consuming fresh vegetables daily.

No other business
These vendors hail from surrounding villages of Mysore and some of them are landless labourers . They are engaged in this business due to absence of any alternative ways to live and support their families. Some of them worked as construction workers and now they are into this business.
Mahadevaiah of Dadadakallahalli village find this job easy as he and his family members are happy by earning Rs 400 to 500 daily. what they require is little investment. They hire push cart and starts the business.

Lying vacant
Like other vegetable vendors, they do not want any facilities from government as they do business on road side.
They demand streetlights on main roads, junctions and circles they do business.  They do not want to have permanent shops in market constructed by Mysore Urban Development Authority as they are aware of the fact that people do not come there to buy.  Besides, there is no other basic amenities like water, toilet and other facilities in this vegetable markets.

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