Cisco, Intel bet on medical education

Through the digital health care education model the companies are looking at standardising medical and dental education in the country and grooming competent doctors and nurses. The companies will work together in deploying IT infrastructure and network connectivity in medical colleges and para medical colleges, they told Deccan Herald.

“We are witnessing adoption of IT applications in health care industry. The digital health care education model is designed to transform medical education by enabling better connectivity to hospitals, doctors and colleges,” notes Cisco India Vice-President Sales (south) Rajesh Shetty.

Cisco and Intel will build solutions for the colleges in collaboration. Institutions which have a low IT infrastructure can easily build up the IT capacity in a shortest way through the new initiative. New technologies like video conferencing, telepresence and virtual class rooms will play a major role in medical education. “Our effort is to make the medical fraternity from India more tech savvy since there is a global momentum for IT and Tele medicine adoption in the healthcare segment,” Shetty said.
Further, commenting on the connectivity challenges, Intel South Asia Director - Sales R Ravichandran  said that most of the colleges have wi-fi and broadband connectivity. There is a huge push from the industry for 3G and government is also planning to provide internet connectivity to all remote location.  Bringing attention on challenges on the content front, he said “We are working with content partners for providing digitised content. The company plans to provide the solution through its channel partners.”

“We have joint channel partners and our go-to-market strategy will be through the channel partners and also trying to create a market ecosystem, by working with content providers and industry,” he said.
As part of the programme the firms are planning to organise road shows in Bangalore, Hyderabad and Chennai. “The first road show will be organised on Saturday in Bangalore,” Ravichandran added.