Metro People: Urban mom sets up organic baby food label

Priyanka Shetty Sridhar, a mother from Bengaluru, realising the need for clean and wholesome baby food founded Mimmo Organics a year ago.

With dual masters in biotechnology and business management from the Macquarie University, Sydney, Priyanka has worked in the infant and paediatric products sector before founding her company.

Priyanka and husband Anup, as parents of a toddler, understood that one of the challenges that parents face is choosing the right solid food for their children, post the nursing stage.

They worked together to make Mimmo Organics a reality.

“The fact is that today even veggies cooked at home may not be absolutely safe for your baby. Organic food is the way to go. And for the very busy urban mother, balancing several roles, ready or easy-to-prepare safe, organic foods for her baby is heaven-sent,” says Priyanka.

She has been receiving a good response to the products from mothers across India.