<p>Bengaluru: Telecom major Bharti Airtel will be offering non-banking lender Bajaj Finance's financial products in the country, the companies said on Monday.</p>.<p>Airtel will initially offer Bajaj Finance's products through its application, and later via its physical stores, they said in a joint statement.</p>.Bajaj Finance, Bharti Airtel join hands to create digital platforms for financial services.<p>The partnership will enable Bajaj Finance, the country's largest private-sector non-banking financial company, to tap Airtel's 370 million customers. The non-bank lender's customer base stood at 97.12 million as of December-end, up from 80.31 million a year earlier.</p>.<p>Currently, two products of Bajaj Finance have been piloted on Airtel's app and by March, it would go up to four products — gold loan, business loan, co-branded EMI card, and personal loan.</p>.<p>Airtel plans to offer nearly 10 products of the non-banking financial company to its customers within this calendar year.</p>
<p>Bengaluru: Telecom major Bharti Airtel will be offering non-banking lender Bajaj Finance's financial products in the country, the companies said on Monday.</p>.<p>Airtel will initially offer Bajaj Finance's products through its application, and later via its physical stores, they said in a joint statement.</p>.Bajaj Finance, Bharti Airtel join hands to create digital platforms for financial services.<p>The partnership will enable Bajaj Finance, the country's largest private-sector non-banking financial company, to tap Airtel's 370 million customers. The non-bank lender's customer base stood at 97.12 million as of December-end, up from 80.31 million a year earlier.</p>.<p>Currently, two products of Bajaj Finance have been piloted on Airtel's app and by March, it would go up to four products — gold loan, business loan, co-branded EMI card, and personal loan.</p>.<p>Airtel plans to offer nearly 10 products of the non-banking financial company to its customers within this calendar year.</p>