Mashal to auction Pro Kabaddi League media rights

Mashal Sports to auction Pro Kabaddi League media rights

The tender, which is open between February 25 and March 12, will be for 5 seasons of the tournament

Credit: AFP Photo

Sports Management firm Mashal Sports has invited bidders for e-auction of media rights of Pro Kabbadi League. 

The tender, which is open between February 25 and March 12, will be for 5 seasons of the tournament, held between 2021-2025.

"We are confident that the upcoming PKL media rights auction will enable the League to grow to a new level, for a renewed and stronger engagement with sports fans and consumers, and further grow the sport of Kabaddi," said Anupam Goswami, CEO - Mashal Sports & League Commissioner of the Pro Kabaddi League.

According to a statement, Pro Kabbadi League will be the first league outside cricket to auction its media rights.
 

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