“The fact that TV gives me life beyond films is what I find very interesting. It keeps you in circulation. In earlier days, for an actress, it was the silver screen and after that nothing because there were no avenues. Today, at least we are in a world where there are avenues, where you can enjoy yourself, still being an actor, still being a celebrity but lending yourself in other ways,” said Juhi.

Heroines in Bollywood do not enjoy too long a career span as opposed to male actors. But Juhi feels TV has given them an option.

The 43-year-old is herself quite active on television. She was earlier seen as a judge on dance reality show Jhalak Dikhla Jaa, and will now host Badmaash Company, a children’s chat show that will go on air on Colors from September 17.

According to Juhi, celebrities’ perception about TV has transformed too. “About 10 years ago, we thought that television is not a thing to do, but now there is such a burst in the media, TV is in almost every home, the viewership is massive, so it’s great! Also, now so many other film personalities have taken a plunge in television. From Amitji (Amitabh Bachchan) to Hrithik Roshan...everyone is there. It’s very acceptable now and you can use it for your interest,” she said.