Briefing reporters, Coffee Board Chairman G V Krishna Rau said, the festival is expected to attract more than 500 delegates from over 15 countries.  The coffee expo, during the festival, will see 40 major exhibitors showcasing their products from countries like Brazil, Germany, Italy, Sweden, US, England, Costa Rica, Japan & others, he added. The festival, which Rau said, will expose to global community the huge potential of Indian coffee market, , besides trends of Indian coffee industry and opportunities available.