Obituaries, tributes go online

Obituaries, tributes go online

In memoriam

Obituaries are commonly seen on newspapers, but people can now create online remembrance pages for their loved ones with a simple click of a button. A service by India Online Network, an online network of city-based websites, Tributes.in is a place where people can celebrate the life of their loved ones, show their respect and share a lifetime of memories.

“Today, families are getting smaller. In most of the urban families especially, the youth hardly knows anything about their grandparents, who are no longer in this world. This platform can act as a bridge to connect the future generations with their forefathers to take their family legacy forward,” says Rahul Jalan, director, IndiaOnline.in.

He adds the online platform also aims to provide people with a cheaper option to publish tributes and obituaries, as not everyone can afford to give an advertisement in a newspaper.

“As per our research, an advertisement of the size of a visiting card in a popular daily in Delhi costs around Rs 25,000. In any case, the objective for giving the advertisement is for their family members to know about somebody’s demise; or in case of a tribute ad, remember their loved ones on the day of their birth or death anniversary. Even with an expensive newspaper ad, you are not able to reach out to distant relatives in different cities or outside India,” he tells Metrolife, adding that Tributes.in takes care of both the issues “seamlessly”.

One can create a lifetime tribute page for Rs 1,000, which includes features like free SMS, WhatsApp and email alerts to their family members. People can create such pages by filling up a form on the site and registering for free, or by giving a missed call on 0964310504209643105042, after which a team of experts will help them create an online tribute. All they ask for is the deceased person’s basic details.

“Tributes.in is a personalised service for people of every religion. Users can create and design the tribute page as per choice. They can choose a theme, add lively backgrounds and background songs to the page. They can also choose the main photo frame, garland, flowers, add diya, agarbatti or candle. There are tools on the page where anybody can come and shower flowers, put a garland or light a diya or candle to give a personal tribute to the person — all of which is obviously impossible in an offline mode, like a newspaper,” says Jalan.

He adds that one can also create a complete family photo album to preserve the memories online. “You can also add as much information about the person. And the best part, you can invite your family and friends to participate and share their memories in form of remembrance messages on the page itself,” he says.

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