<p>Seeking to blunt Rahul Gandhi’s 'Chowkidar Chor Hai' jibe, BJP on Saturday unveiled a 'Main Bhi Chowkidar' campaign featuring Prime Minister Narendra Modi and people from across the country guarding their homes.</p>.<p>Modi posted a three-minute video on this Twitter handle showing him mingling with children after the Independence Day address, speaking at election rallies, taking out roadshows and showcasing a diverse line-up of people as a song 'Haan, main bhi chowkidar hoon' (Yes, I am a watchman too) plays in the background.</p>.<p>“Your Chowkidar is standing firm & serving the nation. But, I am not alone. Everyone who is fighting corruption, dirt, social evils is a Chowkidar. Everyone working hard for the progress of India is a Chowkidar. Today, every Indian is saying-#MainBhiChowkidar,” the prime minister said.</p>.<p>Simultaneously, BJP unveiled the 'Main Bhi Chowkidar' merchandise – T-shirts, badges and caps – on its website as well as the NaMo APP.</p>.<p>Through the campaign, the BJP is hoping to capitalise on the 'chowkidar chor hai' jibe hurled at the Prime Minister by Congress President Rahul Gandhi.</p>.<p>In the run-up to the 2014 elections, the BJP had responded to Congress leader Manishankar Aiyar's 'chaiwala' jibe at Modi by launching a 'Chai pe Charcha' campaign where Modi interacted with people over a cup of tea.</p>.<p>An interaction on similar lines is planned as part of the campaign later this month.</p>.<p>Congress was quick to hit back at Modi's fresh campaign, with Rahul wondering whether the Prime Minister was already feeling “guilty”.</p>.<p>“A defensive tweet Mr Modi! You feeling a little guilty today,” asked the Congress President and posted a collage of images of the Prime Minister and controversial businessmen such as Vijay Mallya, Nirav Modi, Mehul Choksi, Anil Ambani with 'Main Bhi Chowkidar' written in bold letters.</p>.<p>Modi, during the 2014 elections, had appealed to voters to elect him as a 'chowkidar' (watchman) of national interests and not as a prime minister.</p>.<p>Seeking to turn the tables, Rahul has often used the term 'chowkidar' to attack the Prime Minister on a number of issues, particularly over the allegations of corruption in Rafale deal.</p>
<p>Seeking to blunt Rahul Gandhi’s 'Chowkidar Chor Hai' jibe, BJP on Saturday unveiled a 'Main Bhi Chowkidar' campaign featuring Prime Minister Narendra Modi and people from across the country guarding their homes.</p>.<p>Modi posted a three-minute video on this Twitter handle showing him mingling with children after the Independence Day address, speaking at election rallies, taking out roadshows and showcasing a diverse line-up of people as a song 'Haan, main bhi chowkidar hoon' (Yes, I am a watchman too) plays in the background.</p>.<p>“Your Chowkidar is standing firm & serving the nation. But, I am not alone. Everyone who is fighting corruption, dirt, social evils is a Chowkidar. Everyone working hard for the progress of India is a Chowkidar. Today, every Indian is saying-#MainBhiChowkidar,” the prime minister said.</p>.<p>Simultaneously, BJP unveiled the 'Main Bhi Chowkidar' merchandise – T-shirts, badges and caps – on its website as well as the NaMo APP.</p>.<p>Through the campaign, the BJP is hoping to capitalise on the 'chowkidar chor hai' jibe hurled at the Prime Minister by Congress President Rahul Gandhi.</p>.<p>In the run-up to the 2014 elections, the BJP had responded to Congress leader Manishankar Aiyar's 'chaiwala' jibe at Modi by launching a 'Chai pe Charcha' campaign where Modi interacted with people over a cup of tea.</p>.<p>An interaction on similar lines is planned as part of the campaign later this month.</p>.<p>Congress was quick to hit back at Modi's fresh campaign, with Rahul wondering whether the Prime Minister was already feeling “guilty”.</p>.<p>“A defensive tweet Mr Modi! You feeling a little guilty today,” asked the Congress President and posted a collage of images of the Prime Minister and controversial businessmen such as Vijay Mallya, Nirav Modi, Mehul Choksi, Anil Ambani with 'Main Bhi Chowkidar' written in bold letters.</p>.<p>Modi, during the 2014 elections, had appealed to voters to elect him as a 'chowkidar' (watchman) of national interests and not as a prime minister.</p>.<p>Seeking to turn the tables, Rahul has often used the term 'chowkidar' to attack the Prime Minister on a number of issues, particularly over the allegations of corruption in Rafale deal.</p>
