<p>Facebook Inc is launching ads globally on its TikTok clone Instagram Reels, the company said on Thursday.</p>.<p>The social media company, which is aiming to make money from its short-form video feature, began testing Instagram Reels ads in India, Brazil, Germany and Australia in April. The tests ran with brands such as BMW, Louis Vuitton, Netflix and Uber.</p>.<p>"We see Reels as a great way for people to discover new content on Instagram, and so ads are a natural fit," said Instagram's Chief Operating Officer Justin Osofsky. "Brands of all sizes can take advantage of this new creative format in an environment where people are already being entertained."</p>.<p>The company said that Reels ads, which will loop and can be up to 30 seconds long, will appear between individual Reels. </p>
<p>Facebook Inc is launching ads globally on its TikTok clone Instagram Reels, the company said on Thursday.</p>.<p>The social media company, which is aiming to make money from its short-form video feature, began testing Instagram Reels ads in India, Brazil, Germany and Australia in April. The tests ran with brands such as BMW, Louis Vuitton, Netflix and Uber.</p>.<p>"We see Reels as a great way for people to discover new content on Instagram, and so ads are a natural fit," said Instagram's Chief Operating Officer Justin Osofsky. "Brands of all sizes can take advantage of this new creative format in an environment where people are already being entertained."</p>.<p>The company said that Reels ads, which will loop and can be up to 30 seconds long, will appear between individual Reels. </p>