<p> Reliance Jio Infocomm (RJIL), which is planning to roll out 4G services by this year-end, has decided to brand its 4G LTE smartphones as LYF.<br /><br /></p>.<p>In a statement issued as part of Reliance Industries (RIL) quarterly results, the company announced that Reliance Retail will soon launch its own brand of 4G LTE smartphones under the brand ‘LYF’. <br /><br />“The brand will offer high performance handsets that deliver a true 4G experience comparable to the best in the world,” states RIL.<br /><br />LYF range of smartphones will have superior features like Voice over LTE (VoLTE), Voice over Wi-Fi (VoWi-FI), HD Voice and HD quality video calling, which will enable users to experience a new digital life, RIL said.<br /><br />RJIL’s new branded phones will reach consumers across the country through one of the widest distribution and retail network for smartphones. The devices will soon be available at multi-brand outlets (MBOs) and modern trade.</p>
<p> Reliance Jio Infocomm (RJIL), which is planning to roll out 4G services by this year-end, has decided to brand its 4G LTE smartphones as LYF.<br /><br /></p>.<p>In a statement issued as part of Reliance Industries (RIL) quarterly results, the company announced that Reliance Retail will soon launch its own brand of 4G LTE smartphones under the brand ‘LYF’. <br /><br />“The brand will offer high performance handsets that deliver a true 4G experience comparable to the best in the world,” states RIL.<br /><br />LYF range of smartphones will have superior features like Voice over LTE (VoLTE), Voice over Wi-Fi (VoWi-FI), HD Voice and HD quality video calling, which will enable users to experience a new digital life, RIL said.<br /><br />RJIL’s new branded phones will reach consumers across the country through one of the widest distribution and retail network for smartphones. The devices will soon be available at multi-brand outlets (MBOs) and modern trade.</p>