Shopmatic launches new platform

Ecommerce firm Shopmatic has announced the launch of its new platform, ‘Shopmatic World’, which is harboured around the real stories of online entrepreneurs. The Shopmatic World global platform will invite online shoppers to discover unique products and services from unique merchant stores.

Over 50,000 artisans, craftsperson, and small and medium businesses, among others, have found their way to becoming online entrepreneurs. Now with the launch of Shopmatic World, Shopmatic will help these online entrepreneurs share their individual narratives and better connect with shoppers, Shopmatic said in a release.

Anurag Avula, CEO of Shopmatic, said, “We are very excited to launch Shopmatic World especially since it aims at delivering significant value to our merchants, by helping them get discovered online."

"Oftentimes, brands go unnoticed in the cloud and need some help getting noticed by discerning buyers. Shopmatic World curates the stories of ingenuity and perseverance of entrepreneurs and the resilience with which they transformed from skilled professionals or hobbyists to successful entrepreneurs," Avula added.

Shopmatic World is only open to sellers who have created their own ecommerce stores using the Shopmatic platform. The curated platform showcases different brands, carrying a brief snippet about each seller, with accompanying pictures.