Domestic firms Spice and Intex will launch India’s first Firefox operating system-based mobiles next week, a move that will further heat up the strongly contested affordable smartphone market.
Priced at Rs 2,299, the Spice device - to be launched on August 29 - aims to tap the vast majority of feature phone users who wish to switch to affordable smartphones.
Earlier this year, Mozilla (developer of Firefox web browser) had tied up with Intex and Spice to bring smartphones priced at about $25 (about Rs 1,500) to India.
Intex will launch its new device on August 25. According to the company, it will launch the country's lowest priced smartphone.
The Firefox devices will compete with phones using Google's Android and Microsoft's Windows platforms.
"The Spice Fire One Mi–FX 1 is aimed at the masses that are looking for a larger than life phone statement but are deterred due to price sensitivity," Spice said in a statement.
Published 22 August 2014, 18:10 IST