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Cut to shape

Last Updated 21 July 2009, 14:01 IST
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There was a splurge of cuts, colour and designs at the recent wine and cheese preview of the pre-fall collection of Malini Ramani, Ritika Bhasin, Rina Dhaka and Seema Gujral at the Kimaya.

The week-long affair kicked off with an exclusive preview for their personal clientele where they not only got an opportunity to witness the designers showcase their signature styles in each of the outfits, but also got to personally interact with one of the designers, Ritika Bhasin. “It’s always great to meet people who actually wear your designs. The interaction has given me a better perspective of what the people in Bangalore look for when they shop,” says Ritika.

With most of her clothes are targeted at women between the age of  20 and 30, Ritika’s collection comprises mainly of Anarkalis, fashioned in the style of Angrakhas, keeping with her signature style of mixing contemporary with traditional. “The collection mainly has a mix of vibrant colours and is very airy with not much work, making it an ideal wear for any occasion,” says Ritika.

Keeping the Indian body structure in mind, Ritika says most of her designs are made in such a way that a person of any size could get into it. “The anarkalis are structured in such a manner that they are free at the bottom and give a slim look at the top,” she explains. While taking a walk on the streets, she also noticed that the street fashion in the City is far different from Delhi, where she is from. “In Delhi, everyone loves to dress up. Even if it’s for a coffee, they dress up. But I like it here as people are very laidback and casual when it comes to dressing,” she adds.

The preview also witnessed three models showcasing some of the designs for the people present. The high point of Malini Ramani’s collection was the use of the ikat weave. For the line she has created her signature style of fusion wear in hues of pink, yellow among others. The bright and lively colours in Rina Dhaka’s collection were highlighted with the use of mirror work. Seema Gujral’s designs were characterised through her innovative approach to cut, drape and use of fabrics like georgette, velvet, silks and brocade.

The designs will be on display till July 26.

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(Published 21 July 2009, 14:01 IST)

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