Wipro buys US-design consultancy Cooper

Wipro buys US-design consultancy Cooper
Wipro Limited, the third largest IT services company, on Thursday announced that it has acquired San Francisco-based design consultancy Cooper.

In a regulatory filing, the company stated that Wipro Digital has signed a definitive agreement to acquire Cooper, an award-winning  design and business strategy consultancy.

"Cooper will become part of Designit, Wipro Digital’s  strategic design  arm,  further strengthening its  design and  innovation capabilities,  expanding its  reach in  North  America and  adding capabilities  in professional design education," states the company.

Even though the IT services company did not disclose the terms or value of the deal, analysts who are tracking the company said the value of the deal will be approximate $8.5 million.

Commenting on the development, Wipro Digital Global Head and Senior Vice Presiden Rajan Kohli said the company's combined capability across design, strategy and technology gives a unique platform for working side-by-side with clients on the entirety of their digital initiatives.

"With Cooper, an acknowledged leader and pioneer in the design community with roots on the East and West coast, we will now be the preeminent firm for world-class UX  (User Experience) and interaction design. This coupled with Designit’s global strategic design services and our world-class engineering capability, will allow us to support the complete digital journey for our clients, helping them transform their businesses for the future," he said.

Wipro Digital and Designit serve clients from 16 offices around the world. The acquisition is subject to customary closing conditions and is expected to be closed in the third quarter of fiscal 2017-18.

Cooper employs 35 people in offices in San Francisco and New York and provides consulting and training services to top brands including Fortune 500 companies, leading non-profits and government agencies.

Designit's Founder and Global CEO Mikal Hallstrup said Design and Cooper share a strikingly similar culture and a shared passion for turning complex problems into solutions people love.

"Both companies are passionate about creating products, experiences, and systems that matter and are high-impact and strategic. As a combined force with Wipro, we’ll take our clients to new places, and help them think like a startup again,” said Hallstrup.

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