Reaching out to audiences

The contest named This is my Paathshaala...I love my Paathshaala because… was recently launched across schools over major cities in India and thousands of kids participated in the same.

The lucky winners not only received special prizes, but also got an opportunity to attend a special screening of the movie on the day of its release itself with none other than Shahid Kapoor and Ayesha Takia.

The screening was attended by 100 kids along with their guardians from across the country who were being flown in to be a part of the event. Apart from Shahid and Ayesha, director Milind Ukey and producers Shaira Khan and Ahmed Khan also attended the screening and interacted with the kids.

Shahid and Ayesha, who were keen on meeting the kids, answered questions by eager fans and also sang the song Aye Khuda from the movie. The two left before the screening commenced, leaving a smile on the faces of all the kids present.

There after, Ayesha Takia was also seen visiting another mall in Goregaon, wherein she interacted with the crowd, who also participated in an interesting quiz session about Paathshaala. The winners of the quiz were presented with free audio CDs of the movie by the actress, who also clicked pictures with them. Also present at the mall were producers Shaira Khan and Ahmed Khan who posed happily for the shutterbugs along with Ayesha Takia.