<p>Japanese automaker Nissan is ending production of Datsun brand vehicles, less than a decade after reviving the famed budget car to woo cost-conscious customers in emerging markets, the company said on Monday.</p>.<p>"Nissan is focusing on core models and segments that bring the most benefit to customers, dealer partners and the business," it said in a statement.</p>.<p>"Production of Datsun redi-GO will cease at the Chennai Plant," it said, adding that sales of already built models would continue.</p>.<p>The facility in India was the last one operating for the brand, after production ended in Indonesia and Russia.</p>.<p>The company said aftersales service and parts would remain available.</p>.<p>Nissan first killed off the Datsun brand in 1981, but it was revived in 2013 by then-CEO Carlos Ghosn.</p>.<p>Ghosn would go on to be arrested in Japan on allegations of financial misconduct, before jumping bail and fleeing to Lebanon where he remains an international fugitive.</p>.<p>Datsun's second death reportedly follows disappointing sales, and comes as Nissan tries to pull itself out of a years-long slump.</p>.<p>The Datsun first went on sale in 1931 and was was sold in 190 countries.</p>.<p>Its revived version had a much smaller footprint, with over 7,000 units sold last year, according to Nissan.</p>.<p><strong>Watch the latest DH Videos here:</strong></p>
<p>Japanese automaker Nissan is ending production of Datsun brand vehicles, less than a decade after reviving the famed budget car to woo cost-conscious customers in emerging markets, the company said on Monday.</p>.<p>"Nissan is focusing on core models and segments that bring the most benefit to customers, dealer partners and the business," it said in a statement.</p>.<p>"Production of Datsun redi-GO will cease at the Chennai Plant," it said, adding that sales of already built models would continue.</p>.<p>The facility in India was the last one operating for the brand, after production ended in Indonesia and Russia.</p>.<p>The company said aftersales service and parts would remain available.</p>.<p>Nissan first killed off the Datsun brand in 1981, but it was revived in 2013 by then-CEO Carlos Ghosn.</p>.<p>Ghosn would go on to be arrested in Japan on allegations of financial misconduct, before jumping bail and fleeing to Lebanon where he remains an international fugitive.</p>.<p>Datsun's second death reportedly follows disappointing sales, and comes as Nissan tries to pull itself out of a years-long slump.</p>.<p>The Datsun first went on sale in 1931 and was was sold in 190 countries.</p>.<p>Its revived version had a much smaller footprint, with over 7,000 units sold last year, according to Nissan.</p>.<p><strong>Watch the latest DH Videos here:</strong></p>