<p>STMicroelectronics India is betting big on the growing ESDM (electronic system design and manufacturing) sector with focus on research and development (R&D) to provide technology and solutions, and a focus on the cluster model for the industry.<br /><br /></p>.<p>Interacting with Deccan Herald, STMicroelectronics Regional Vice-President (Greater China and South Asia-India Operations ) Vivek Sharma said the company is finding huge potential in India with B2B customers growing at a faster pace.<br /><br />“We are finding growth opportunities in five areas. They are sensors, power, automotive, embedded controllers (smart cards, NFC, digital pay) and digital products (set-top boxes and image sensors). With our focus on local engineering for R&D activities, we do hope to reach greater heights in India,” he said.<br /><br />The company has already established a 2,000-seater R&D facility at Greater Noida which is the second largest facility after Europe.<br /><br />Start-up space<br /><br />“Besides focusing on business clients we are very much interested in making strong partnership with academia here in India. We are also focused on the start-up space in the country where some solid innovations are happening,” said Sharma.<br /><br />The company is part of the consortium led by Hindustan Semiconductor Manufacturing Company (HSMC) which is setting up a chip manufacturing plant at Prantij in Gujarat at a cost of Rs 29,000 crore.<br /><br />STMicroelectronics finds huge potential in the sphere of Internet of Things (IoT), telecom, aerospace, and manufacturing. “By 2020, the number of connected devices will reach 30 billion and here the data generated will be humongous. We can play greater role in this segment with hardware and solutions to support these devices,” he said.<br /><br />As per a recent McKinsey India Internet report, India has the potential to double the internet’s contribution to the economy from the current 2.8 per cent of GDP, based on FY 2013-14 numbers.<br /><br />Greater opportunity<br /><br />In India the company also finds greater opportunity in LED, chips for set-top boxes, and display panels. Also the company wants to play a greater role in the metal–oxide–semiconductor field-effect transistor (MOSFET).<br /><br />“We focus on power solutions specifically. Half the worldwide power consumption is by motors and if we control motors in an intelligent way, power consumption can be reduced by 40 to 50 per cent,” he said. The $7.4-billion, Geneva-based semiconductor giant, whose competitors also include Infineon and NXP Semiconductors, is facing the heat of high cost and its exposure to Nokia.</p>
<p>STMicroelectronics India is betting big on the growing ESDM (electronic system design and manufacturing) sector with focus on research and development (R&D) to provide technology and solutions, and a focus on the cluster model for the industry.<br /><br /></p>.<p>Interacting with Deccan Herald, STMicroelectronics Regional Vice-President (Greater China and South Asia-India Operations ) Vivek Sharma said the company is finding huge potential in India with B2B customers growing at a faster pace.<br /><br />“We are finding growth opportunities in five areas. They are sensors, power, automotive, embedded controllers (smart cards, NFC, digital pay) and digital products (set-top boxes and image sensors). With our focus on local engineering for R&D activities, we do hope to reach greater heights in India,” he said.<br /><br />The company has already established a 2,000-seater R&D facility at Greater Noida which is the second largest facility after Europe.<br /><br />Start-up space<br /><br />“Besides focusing on business clients we are very much interested in making strong partnership with academia here in India. We are also focused on the start-up space in the country where some solid innovations are happening,” said Sharma.<br /><br />The company is part of the consortium led by Hindustan Semiconductor Manufacturing Company (HSMC) which is setting up a chip manufacturing plant at Prantij in Gujarat at a cost of Rs 29,000 crore.<br /><br />STMicroelectronics finds huge potential in the sphere of Internet of Things (IoT), telecom, aerospace, and manufacturing. “By 2020, the number of connected devices will reach 30 billion and here the data generated will be humongous. We can play greater role in this segment with hardware and solutions to support these devices,” he said.<br /><br />As per a recent McKinsey India Internet report, India has the potential to double the internet’s contribution to the economy from the current 2.8 per cent of GDP, based on FY 2013-14 numbers.<br /><br />Greater opportunity<br /><br />In India the company also finds greater opportunity in LED, chips for set-top boxes, and display panels. Also the company wants to play a greater role in the metal–oxide–semiconductor field-effect transistor (MOSFET).<br /><br />“We focus on power solutions specifically. Half the worldwide power consumption is by motors and if we control motors in an intelligent way, power consumption can be reduced by 40 to 50 per cent,” he said. The $7.4-billion, Geneva-based semiconductor giant, whose competitors also include Infineon and NXP Semiconductors, is facing the heat of high cost and its exposure to Nokia.</p>