“We take pride in associating with IIFA for last 3 Years; IIFA has been a pioneer in taking Indian Cinema globally.
This is in keeping with our pioneering status in the Indian DTH market through continuous product innovations and upgrade of technology in making viewing a better experience.
We feel that our association will be mutually rewarding”, the company said in a statement.
(Published 09 June 2011, 15:54 IST)